UX Design Masterclass

Focused View

Rob Cowie

6:26:19

86 View

1 - Introduction

1 - Welcome.mp4

01:09

2 - What well be covering.mp4

04:00

2 - All about User Experience

1 - All about UX.html

3 - Why UX.mp4

01:30

4 - What is UX.mp4

05:29

3 - Design Truths

2 - Design Truths.html

5 - Design Truths One.mp4

05:04

6 - Design Truths Two.mp4

04:06

7 - Design Truths Three.mp4

07:09

8 - Design Truths Four.mp4

07:14

9 - Design Truths Five.mp4

08:15

4 - Design Myths

3 - Design Myths.html

10 - Design Myths One.mp4

06:20

11 - Design Myths Two.mp4

06:36

12 - Design Myths Three.mp4

05:39

12 - what is a browser.zip

13 - Design Myths Four.mp4

04:02

5 - Business and Design

4 - Business and Design.html

14 - Business and Design.mp4

14:48

6 - Real world projects

15 - Four projects and what I learned.mp4

12:33

7 - Designing for the Environment

5 - Sustainable Design.html

16 - Sustainable Design.mp4

13:53

8 - Design Research

6 - Design Research.html

17 - Research Surprises.mp4

05:38

18 - Research Wouldve Helped.mp4

04:01

19 - Research Helped.mp4

04:54

20 - Research for Validation.mp4

04:36

21 - Research for Inspiration.mp4

05:26

9 - Design Thinking

22 - A Design Thinking Approach.mp4

06:47

10 - The Design Toolkit

23 - AB and Multivariate Testing.mp4

03:53

24 - Analytics.mp4

01:02

25 - Benchmarking.mp4

01:36

26 - Competitor Studies.mp4

01:28

27 - Focus Groups.mp4

00:59

27 - video a focus group in action.zip

28 - Intuitive UI Design.mp4

02:08

29 - Longitudinal Studies.mp4

01:22

30 - Diary Studies.mp4

01:06

31 - Multichannel Studies.mp4

01:45

32 - Omnichannel Studies.mp4

01:39

33 - Surveys.mp4

01:00

34 - Tree Testing.mp4

01:09

35 - Remote Testing.mp4

01:57

36 - Getting Feedback.mp4

05:57

37 - Competitor Analysis.mp4

01:58

38 - Heuristic Review.mp4

08:48

39 - Brainstorming.mp4

07:05

40 - Mental Models.mp4

07:16

41 - Card Sorting.mp4

03:12

42 - Contextual Enquiry.mp4

11:00

43 - Personas.mp4

06:11

44 - Customer Journey Mapping.mp4

06:59

45 - Customer Experience Cycle.mp4

01:28

46 - Human Centred Observation.mp4

11:20

47 - Hypothesis Evaluation.mp4

08:21

48 - IDEO Concept Development.mp4

02:38

49 - Information Architecture.mp4

16:15

50 - Prototyping.mp4

06:12

50 - video live prototyping.zip

51 - RWW Evaluation.mp4

04:14

52 - Usability Testing.mp4

10:52

52 - video guerilla user testing.zip

11 - Measuring UX

7 - Measuring UX.html

53 - Measuring User Experience.mp4

07:08

12 - Return on Investment

8 - Return on Investment.html

54 - The ROI of UX.mp4

11:00

13 - Stakeholder Management

9 - Stakeholders.html

55 - Stakeholder Management.mp4

13:27

14 - Presentation Skills

56 - Presenting your Work.mp4

11:25

15 - Laws of User Experience

10 - Laws of UX.html

57 - Laws of UX One.mp4

04:59

58 - Laws of UX Two.mp4

05:27

16 - Behavioural Economics and Design

11 - Behavioural Economics.html

59 - Behavioural Economics One.mp4

07:11

60 - Behavioural Economics Two.mp4

05:44

17 - Designing Your Career

61 - Your Design Career.mp4

08:15

62 - Junior Designer.mp4

03:15

63 - Designer.mp4

02:38

64 - Senior Designer.mp4

02:27

65 - Design Lead.mp4

03:02

66 - Design Director.mp4

03:10

67 - Senior Specialist.mp4

01:50

18 - Design with Confidence

68 - Impostor Syndrome.mp4

08:51

19 - Your Design Project

69 - Your Design Project.mp4

04:52

20 - Conclusion

70 - What we learned.mp4

01:39

Description

A comprehensive course covering all aspects of User Experience Design.

What You'll Learn?

Understand the unchanging truths about Design and use them to improve the quality of your solutions.
Make use of a framework that enables Business and Design to work together effectively.
Design your career by understanding the various roles and how to progress to the next level.
Know the 30 most often used tools in the Design Toolkit.
Apply real-world project and research learnings to your design process.
Complete a design project using the tools in the Design Toolkit.

Who is this for?

Those looking to get started in Design, change disciplines within Design or invest in their career growth.

More details

Description
Take your career to the next level with this User Experience Design Masterclass, covering everything I've learned in 25 years as a Designer.
Whether youâ€™re looking to get started in Design, change disciplines within Design or invest in your career growth, this is the course for you. Some of the topics covered include Designing your Career, Design Truths and Myths, Business and Design, Sustainable Design, Measuring UX, the ROI of UX, the Laws of UX, Behavioural Economics, Stakeholder Management, and Presenting your Solutions.
We'll look at Design Research - practical examples of research surprises, where research mightâ€™ve helped, where it did help as well as research for validation and research for inspiration.
Weâ€™ll also take a deep dive into the Design Toolkit and learn about the design tools available to you and how to use them â€“ focusing on the ones that you will be most likely to come across in your day to day work.
Finally, Iâ€™ll give you your own Design Project to work on - putting everything you've learned into practice.
The focus is on learning practical, real-world design skills that you can start using right now. Join me as I attemptÂ to cram 25 years of knowledge and experience into this course!
Who this course is for:
Those looking to get started in Design, change disciplines within Design or invest in their career growth.

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I am an experienced design leader, passionate about delivering optimal solutions that exceed both business and user needs. User-Centred Design, Design Thinking, and User Experience are my areas of expertise, and my goal is to promote these disciplines by creating and implementing strategic initiatives, building and managing effective teams, and constantly innovating in the space. I enjoy sharing my knowledge and experience through running courses, part-time lecturing, presenting, writing and speaking at conferences.

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