Google Analytics 4: A Google Analytics starter guide 2023

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Tobias Becker,Nick Nyxson

6:27:16

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01 - Introduction

001 Hello and welcome.mp4

01:03

002 What is Google Analytics (+Example).mp4

08:59

003 Create Google account.mp4

04:27

004 Create Google Analytics account (+ Download).mp4

07:39

005 (optional) Why Google Analytics 4.mp4

04:03

02 - Overview, Demo account and setup

001 Connect the first data stream.mp4

06:21

002 A first overview.mp4

08:46

003 Google Analytics 4 Demo Account.mp4

07:36

004 (optional) The new data structure (+ Download).mp4

03:46

005 Account setup & user management.mp4

06:07

006 Note on sessions.html

007 (optional) Universal Analytics vs. Google Analytics 4.mp4

03:49

03 - Website linking (GDPR conform)

001 Disclaimer.html

002 1. Create a data privacy page for Wordpress.mp4

06:03

003 2. Setup with Google Tag Manager and Cookie Banner.mp4

13:45

004 3. Connect Google Analytics 4 to Google Tag Manager.mp4

05:18

005 4. Content Blocker & Shortcode.mp4

04:48

006 5. Check if the Cookie Banner works.mp4

08:23

007 6. Last but not least.mp4

02:49

04 - Event Tracking in Google Analytics

001 Enhanced Measurement Events & Features (+ Download).mp4

09:14

002 Enhanced Measurements in Praxis.mp4

09:15

05 - Google Analytics Tag Configuration

001 Cross-Domain Tracking.mp4

05:24

002 Define internal IPs.mp4

05:41

003 List of unwanted referrals.mp4

02:42

004 Configure session timeout.mp4

03:00

06 - Advanced Tips & Tricks

001 Comparison.mp4

10:02

002 Secondary Dimensions.mp4

05:57

003 Create Target groups (Audiences).mp4

08:01

07 - All the Reports in detail

001 Customize your snapchat report.mp4

06:05

002 Real-time report.mp4

08:52

003 Customer Journey in Theory.mp4

09:23

004 Acquisition report.mp4

17:40

005 Engagement Report.mp4

09:36

006 Monetization Report.mp4

14:07

007 Retention Report.mp4

07:19

008 User Report Demographic Characteristics.mp4

07:59

009 User Report Technical Data.mp4

07:34

010 Time for a short break.mp4

00:30

08 - The Explore-section

001 Exploratory Analysis.mp4

10:17

002 Segment overlaps.mp4

04:42

003 Cohort analysis.mp4

06:04

09 - Advertising, Events & Google Ads

001 Conversion paths.mp4

07:47

002 Create & modify events.mp4

05:59

003 How to connect Google Ads to Google Analytics 4.mp4

03:13

004 End of the main part.html

10 - Google Tag Manager - Introduction

001 What is the Google Tag Manager.mp4

05:56

002 Google Tag Manager vs. Google Analytics.mp4

02:38

003 Create Google Tag Manager account.mp4

05:51

11 - Lets start with the basics of Google Tag Manager

001 Tag Manager account structure.mp4

03:41

002 GTM - A first overview.mp4

06:04

003 Advantages of Google Tag Manager.mp4

03:46

004 Settings in the administration area.mp4

05:10

12 - The most important terms

001 Questions that need to be answered.mp4

05:27

002 Tags, Triggers & Variables Theory.mp4

04:46

003 Publishing containers.mp4

03:42

13 - How to set up Google Tag Manager with your blog

001 Overview of tags.mp4

03:48

002 [Repetition] Embedding GTM (with Cookie Banner).mp4

08:38

003 [Repetition] Embedding a linking tool to your website.mp4

05:20

004 [Repetition] Embedding Google Analytics in GTM your first tag.mp4

05:53

14 - Trigger & Variables

001 Overview of triggers.mp4

04:47

002 Set up trigger Specific page call.mp4

04:31

003 Overview of variables.mp4

04:17

004 Example Phone number Tracking.mp4

05:39

15 - Advanced knowledge about the GTM

001 Preview mode.mp4

04:48

002 Folder structures.mp4

02:29

16 - Thank you

001 Thank you!.html

Description

Learn Data Analytics & Website Optimization with Google Analytics 4 & Google Tag Manager to grow your business & webpage

What You'll Learn?

Set up a Google Analytics 4 account and add a website in minutes.
Learn what your customers see, click, buy and how long they stay on your website.
Create custom audiences, filter or segment your data.
Use the various reports in GA4 for a detailed analysis of your target audience.
Capture custom data with the Google Tag Manager.
Learn how to customize the Google Analytics 4 account.
Learn how to connect Google Ads with Google Analytics.
You have an online store? No problem. Even sales figures can be easily tracked with Google Analytics 4.
Use the Google Analytics demo account and try out all reports.

Who is this for?

Anyone who wants to learn Google Analytics.

The course is for all digital marketing beginners.

More details

Description
Google Analytics 4: A Google Analytics starter guide - Learn Data Analytics & Website Optimization with Google Universal Analytics, Google Tag Manager & Google Analytics 4

Google Analytics 4
Google Analytics 4 is the best way to get a complete understanding of your business's performance and how to improve it. Learn how Google analytics can help you understand and analyze your business's data, and gain insights on how to improve your business. Learn more about Google Analytics 4, the best way to get a complete understanding of your business's performance and how to improve it. Use Google Analytics 4, the best way to get a complete understanding of your business's performance and how to improve it.

Easy to set up and use
Google Analytics 4 is easy to set up and use. You can have a new property running in just minutes, without any coding or technical knowledge needed. Get a complete understanding of what Google analytics is, how it works and how you can use it to improve your business.

You will learn
Set up a Google Analytics 4 account and add a website in minutes.
Learn what your customers see, click, buy and how long they stay on your website.
Create custom audiences, filter or segment your data.
Use the various reports in GA4 for a detailed analysis of your target audience.
Learn how to customize the Google Analytics 4 account.
Learn how to connect Google Ads with Google Analytics.
You have an online store? No problem. Even sales figures can be easily tracked with Google Analytics 4.
Use the Google Analytics demo account and try out all reports.

Google Analytics is a powerful tool that helps you understand the performance of your business and how to improve it. But it can be hard to understand, and even harder to set up. Google Analytics 4 is here to help you! It's a powerful, yet easy-to-use analytics tool that helps you understand your business better than ever before. With Google Analytics 4, you'll get a comprehensive understanding of your business's performance and how to improve it. Get started with Google Analytics 4 today!

Learn by doing
I teach in a way that even a beginner (with no background) can understand and lead to more advanced content. This course will teach you everything from the basics of setting up an account and navigating the interface, to more advanced features like conversion goals and custom reports.
You don't need to be a data scientist or have any technical knowledge to use Google Analytics 4. This course is for everyone from individuals running their blogs to people working in corporations. You'll learn the skills you need to analyze your website traffic and use that information to grow your business.

Google Tag Manager
Learn how to use Google Tag Manager in just a few hours! Google Tag Manager is a free, powerful web-based service that lets you manage all of your website's tags in one place. This course will show you how to use the different features of Google Tag Manager and how to implement tags for different purposes, such as conversion tracking, event tracking, and remarketing. If you're looking for a way to quickly get up-to-speed with Google Tag Manager or want to learn more about the different features of this free service, this course is for you. It's designed for both beginners and experts who want to learn more about Google Tag Manager. Get started with Google Tag Manager today!

You won't know more about Google Tag Manager and Data Layers, but will be able to master them and use them confidently.
Google Tag Manager is a free Google app that lets you manage all your website tags in one place. It's easy to install and manage, and it's not just for big brands anymore.
Google Tag Manager is an easy-to-use tag management system that lets you manage your website tags. By using GTM, you can easily set up and update your web tracking codes in just a few clicks. It also provides a centralized dashboard where you can manage all of your website tags in one place.
Google Tag Manager makes it easy to manage your site's tracking. You can do this with a single change to the site's code and then make changes through the user-friendly interface. This will make your site more secure and improve your conversion rates.

Google Tag Manager is a powerful tool that can help you improve your website's conversion rates and sales. But it's also an advanced tool, and the learning curve can be quite steep. If you want to use Google Tag Manager to its full potential, you need someone who knows how to guide you through the process. The problem is that many people don't have the time or patience to learn Google Tag Manager. This course will get you up and running with Google Tag Manager in no time! You'll learn everything from setting up a profile to adding tags, including how to debug errors and optimize your site for conversions. If you're looking for a quick and easy way to get started with GTM, this course is for you!
Who this course is for:
Anyone who wants to learn Google Analytics.
The course is for all digital marketing beginners.

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Tobias Becker

Instructor's Courses

My name is Tobias Becker. I am from Vienna and pass on my knowledge about marketing and graphic design as an instructor!I work in marketing and I like to explain my life in the form of videos. I also run a small YouTube channel. I am happy to be your instructor on marketing topics :)

Nick Nyxson

Instructor's Courses

My name is Nick and I specialize in online business and teaching. I mainly focus on YouTube Channel building, Pinterest Growth, OBS Studio (Streamlabs OBS), LumaFusion Video Editing & Much More. Join me and learn an amazing software for content creation and lets create amazing content together. For any questions, do not hesitate to ask, I am always available for help, any time, any day.

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