UX Content Strategy

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Aleksandar Vladimirov

1:56:28

14 View

01. Course Overview

01. Course Overview.mp4

01:09

02. Building Your Content Strategy Blueprint

02. The Need for UX Content Strategy.mp4

02:37

03. Content Strategy Overview.mp4

03:16

04. Content Strategy Blueprint Explained.mp4

03:05

05. Build Your Own UX Content Strategy Blueprint.mp4

07:24

06. Successful Execution Strategies.mp4

01:45

07. Summary.mp4

00:37

03. Applying Research Methods into Your Content Strategy

08. Reasons User Research Is Important.mp4

02:16

09. Basics of Data Analysis.mp4

05:16

10. Quantitative Research.mp4

05:11

11. Types of Questions.mp4

04:47

12. Qualitative Research.mp4

05:19

13. Module Summary.mp4

01:08

04. Creating Your Empowered Persona

14. What Is the Big Fuzz About Personas.mp4

02:41

15. It Is All About Empathy.mp4

10:27

16. Empathy Maps Elements and Demo.mp4

05:06

17. Persona - Basics.mp4

03:45

18. Elements of a Persona.mp4

07:54

19. Demo - Persona Creation and Module Summary.mp4

02:50

05. Scoring Your Stakeholders

20. Scoring Stakeholders.mp4

02:55

21. Perform Stakeholder Analysis.mp4

03:08

22. Stakeholder Analysis In-depth.mp4

04:05

23. Stakeholder Scoring Put It All Together.mp4

03:45

06. Developing Your UX Guides

24. UX Guides Definition.mp4

02:36

25. UX Content Strategy.mp4

05:16

26. UX Prototyping and Testing.mp4

03:45

27. UX Content Workflow.mp4

05:23

07. Evaluating the Result for a Greater Success

28. Evaluation and Validation Model.mp4

04:08

29. Evaluation Checklist.mp4

04:54

Description

This course teaches you how to define the UX content strategy for your organization with proven methods and techniques, giving you confidence to take over day-to-day activities of a UX content strategist.

What You'll Learn?

Do you struggle in reaching out to your target customers? In this course, UX Content Strategy, you’ll learn to create a UX content strategy for your organization. First, you’ll explore the content strategy blueprint. Next, you’ll discover how to conduct quantitative and qualitative market research. Then, you'll see how to create personas, score your stakeholders, and develop effective workflows and guides. Finally, you’ll learn how to evaluate the process. When you’re finished with this course, you’ll have the skills and knowledge of UX content strategy needed to define the UX content strategy for your organization.

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User Experience Design

Content Marketing

Content Creation

Aleksandar Vladimirov

Instructor's Courses

Aleks holds a masters’ degree in Telecommunication Engineering and has over 11 years of experience in the Information Technology field. His experience includes working in big corporations, leaders in their field, but also being an active volunteer and contributor to smaller companies and projects. He is a mentor for Startup, helping them to shape their product and services. He is passionate about technologies, agile project management, quality code, public speaking, entrepreneurship and delivering workshop and training sessions. He holds PSM1 certificate and Prince 2 Practitioner. In his free time, he loves to travel and work on volunteering projects.

Pluralsight

View courses Pluralsight

Pluralsight, LLC is an American privately held online education company that offers a variety of video training courses for software developers, IT administrators, and creative professionals through its website. Founded in 2004 by Aaron Skonnard, Keith Brown, Fritz Onion, and Bill Williams, the company has its headquarters in Farmington, Utah. As of July 2018, it uses more than 1,400 subject-matter experts as authors, and offers more than 7,000 courses in its catalog. Since first moving its courses online in 2007, the company has expanded, developing a full enterprise platform, and adding skills assessment modules.