The Ultimate Google Tag Manager Course: Beginner to Advanced

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Tanmoy Kumar Das

2:12:23

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1. Introduction

1. What is Google Tag Manager and Why Do You Need it.mp4

04:31

2. Google Tag Manager Installation and Browser Set Up

1. Useful Chrome Plugins For Working With Google Tag Manager.mp4

05:28

2. Create a Google Tag Manager Account.mp4

03:03

3. The Overview of 5 Google Tag Manager Installation Methods.mp4

01:20

4. Setup Google Tag Manager on Wix.mp4

02:31

5. Setup Google Tag Manager on Wordpress.mp4

01:59

6. Setup Google Tag Manager on Shopify.mp4

02:06

7. Setup Google Tag Manager on Squarespace.mp4

01:42

8. Inject Google Tag Manager Container to any Website.mp4

02:00

3. Google Tag Manager Interface Overview and Best Practices

1. GTM Interface Overview.mp4

07:28

2. Best Practices & Considerations.mp4

05:46

3. Naming Conventions.mp4

06:06

4. Getting Started - Tags, Triggers and Variables

1. Trigger Types in Google Tag Manager.mp4

03:28

2. Built in Variables.mp4

03:49

3. User-Defined Variables.mp4

02:03

5. Setup Essential Tags and Publish Them

1. Google Analytics 4 Setup & Publishing The First Version.mp4

05:43

2. Testing & Debugging Before Publishing a New Version.mp4

04:12

3. Facebook Pixel Setup.mp4

06:15

4. Copy Tag and Export Container.mp4

04:57

5. Google Ads Remarketing Setup.mp4

03:07

6. Troubleshooting Problems You Might Encounter.mp4

04:52

6. Improving & Expanding Your Tracking Data

1. Time Triggered Tags Part 1 Custom Facebook Events For Remarketing.mp4

04:35

2. Time Triggered Tags Part 2 Time on Site With Google Events.mp4

04:12

3. Scroll Distance Tracking Part 1 The Basic.mp4

06:08

4. Scroll Distance Tracking Part 2 Time Triggered.mp4

02:43

5. Click Tracking Part 1 Outbound Links.mp4

03:41

6. Conversion Tracking Part 1 Simple Google Ads Conversion Tracking.mp4

05:55

7. Implementing Tags Vis Google Tag Manager

1. Implementing GA4 Event Tag with GTM.mp4

04:23

2. Storing Measurement ID in User-Defined Variable.mp4

02:00

3. Tracking Clicks & Sending to GA4.mp4

03:28

4. Adding Details about Clicks and Sending to GA4 Events.mp4

04:29

5. Track Button Clicks in GA4 via GTM.mp4

04:45

6. Creating a Specific Page Trigger.mp4

02:11

8. Google Tag Manager Practice Test

1. Google Tag Manager Practice Test.html

9. Google Tag Manager Assignment

1. Google Tag Manager Assignment.html

10. Thank You For Taking This Course!

1. Thank You!.mp4

01:27

Description

Learn to Implement and Manage Tags, Triggers, Variables, and Advanced Tracking Techniques to Optimize Your Website!

What You'll Learn?

Setup Google Tag Manager In Different CMS And e-Commerce Platforms (Wordpress, Shopify, Squarespace, ...)
Deploy Facebook, Google Ads Remarketing, LinkedIn And Other Third-Party Tracking Pixels With Google Tag Manager.
Send Values To Custom Dimensions And Events In Google Analytics 4.
Import And Export Tags From One Google Tag Manager Account To Another.
Achieve Google Analytics 4 Event Tracking With Parameters.
Learn How To Use Data Layer To Track Certain Actions.
Learn How To Deploy Various Tags And Track Them In Google Analytics 4 (GA4).
Track Conversions, Auto Events, File Downloads, Link Clicks, button Clicks…
Learn About Scroll Triggers, Time Triggers, Custom Variables And More...
Install A Wide Array Of Marketing Tools Without The Need For A Developer.

Who is this for?

Anyone Who Wants To Learn About Google Tag Manager.

Professionals Who Need To Use Google Tag Manager For Their Clients.

Business Owners Who Are Tracking Their Marketing Efforts.

What You Need to Know?

No Prior Experience With Google Tag Manager Is Required!

Basic Understanding Of HTML & Javascript Is Good To Have.

More details

Description
Hi Guys,
Welcome to my Ultimate Google Tag Manager Course: Beginner to Advanced!
In my course you will learn everything about Google Tag Manager. I have created video lessons on every feature of Google Tag Manager. You will get to see the real practical implementation of how to use every feature of this product.
This is the most detailed course on Google Tag Manager you will ever find on the internet. I have created different sections based on different topics of Google Tag Manager and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it in Google Tag Manager.
This course will give you a 100% understanding of Google TagÂ Manager and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Tag Manager accounts of your clients.
At such a low price, you're going to get 41 detailed video lessons. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.
On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!
Topics you will learn in this course:
- What is Google Tag Manager and Why Do You Need it
- Useful Chrome Plugins For Working With Google Tag Manager
- Create a Google Tag Manager Account
- The Overview of 5 Google Tag Manager Installation Methods
- Setup Google Tag Manager on Wix
- Setup Google Tag Manager on Wordpress
- Setup Google Tag Manager on Shopify
- Setup Google Tag Manager on Squarespace
- Inject Google Tag Manager Container to any Website
- GTM Interface Overview
- Best Practices & Considerations
- Naming Conventions
- Google Analytics 4 Setup & Publishing The First Version
- Google Ads Remarketing Setup
- Testing & Debugging Before Publishing a New Version
- Facebook Pixel Setup
- Copy Tag and Export Container
- Troubleshooting Problems You Might Encounter
- Time Triggered Tags Part 1: Custom Facebook Events For Remarketing
- Time Triggered Tags Part 2: Time on Site With Google Events
- Scroll Distance Tracking Part 1: The Basic
- Scroll Distance Tracking Part 2: Time Triggered
- Click Tracking Part 1: Outbound Links
- Conversion Tracking Part 1: Simple Google Ads Conversion Tracking
- Trigger Types in Google Tag Manager
- Built in Variables
- User-Defined Variables
- Implementing GA4 Event Tag with GTM
- Creating a Specific Page Trigger
- Storing Measurement ID in User-Defined Variable
- Tracking Clicks & Sending to GA4
- Adding Details about Clicks and Sending to GA4 Events
- Track Button Clicks in GA4 via GTM
- Capture JavaScript Errors with GTM and Send to GA4
- Tracking if users are viewing a particular section, image, banner etc.
- Introduction to Data Layer
- Using Data Layer with GTM
- Pulling Values from Data Layers
- Dynamic Data Addition in Data Layer and using custom event in GTM
- Custom HTML Tag - Executing HTML and JavaScript
- Share Containers - Export and Import GTM Containers

Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!
Click on the 'Buy now' button and join my course today!! Also check out my other courses!!
Who this course is for:
Anyone Who Wants To Learn About Google Tag Manager.
Professionals Who Need To Use Google Tag Manager For Their Clients.
Business Owners Who Are Tracking Their Marketing Efforts.

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Google Tag Manager

Tanmoy Kumar Das

Instructor's Courses

Hello Everyone!I started my career with a job at Google in 2007. I was the account manager for Business Industrial Market clients based in the US. I was managing Google Ads accounts for small, medium and large clients. I received multiple awards during my stint at Google - Impact Award, Gold Award & 2 Peer Bonuses.I also ran a food business for a year which was a great experience as an entrepreneur. I have been teaching Google Ads & Microsoft Ads to young professionals since 2014. I have taught to more than 5000+ students so far.I also conduct corporate trainings on Google Ads where I teach this product to working professionals and senior management. I have also worked with PPC Automation company - Optmyzr as a senior account manager where we built a software to automate a lot of campaign optimisations with the help of programming. I also manage Google Ads accounts for businesses spending 3000 USD to 45000 USD every quarter. I write a lot of content on Digital Marketing topics on various pages on LinkedIn, Facebook, & Twitter. I have also done a Master's degree in Marketing & Sales from a reputed business school.In this course I have explained every campaign creation and feature in detail. In comparison to any other course, this course covers 100% of the product. I can guarantee after going through this course you will be self equipped to run Google Ads campaigns and will grow your business to the next level. Happy learning!

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