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Strategy in 30 minutes

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Eduardo Pardell

40:35

108 View
  • 1 - Introduction.mp4
    02:03
  • 2 - Opportunities for your career and business.mp4
    08:20
  • 3 - A Quick Tour of The Strategy Template.mp4
    02:10
  • 3 - STRATEGY-TEMPLATE-BY-EDUARDO-PARDELL.pdf
  • 4 - Your brand is your most important asset Learn how to value it.mp4
    05:22
  • 5 - Get to know more than just demographics.mp4
    03:49
  • 6 - The main concepts that will direct your marketing efforts.mp4
    06:48
  • 7 - Understand how to master the art of marketing.mp4
    05:27
  • 8 - A straightforward approach to planning and finance.mp4
    03:22
  • 9 - Get ready to start and reduce the risk of failure.mp4
    03:14
  • Description


    Become a strategist with The Strategy Template method for all levels of experience.

    What You'll Learn?


    • In 30 minutes you will gain the ability to act as a strategist, either for your own business or as an independent consultant.
    • You will learn a simple way to put together a business plan, with a powerful marketing bias and clear financial projections.
    • You will use The Strategy Template, a practical tool for creating effective strategies.
    • You'll understand how to transform the Strategy Template into a marketing plan, with just four clear connected components.
    • You'll gain insight into successful strategies used by top brands and fine-tune them to your business.

    Who is this for?


  • Individuals who want to launch a new enterprise.
  • Entrepreneurs who need to redefine the goals of their business and engage their team with them.
  • Employees of companies that want to distinguish themselves by making strategic contributions.
  • Innovative consultants and freelancers who want to extend the range of their services by offering strategic advice.
  • Students who want to quickly grasp the basics of strategic planning.
  • More details


    Description

    30 Years in Thirty minutes.


    Experience is the best teacher, and over 30 years of experience have taught me a lot about strategy.


    One of the main things I learned is that a winning strategy starts with three elements: direction, clarity, and benchmarks.


    For direction, my strategy for this masterclass is to guide you through a pleasurable and painless journey, from zero ground to a business plan with financial projections, passing through the secrets of marketing, even if you have no previous experience with any of it.


    For clarity, we dedicated months of work to creating The Strategy Template. Once completed, it became a simple yet powerful tool, that I'm sure you'll want to keep around.


    You will be amazed at how quickly you can get the essential logics applied by marketing committees, creative geniuses, and financial sharks and immediately apply them to your benefit, with the knowledge and tools you need to craft your strategy.


    As for benchmarks, you will gain the ability to absorb strategies from any brand in minutes, as it is all there in The Strategy Template. This will serve as a source of inspiration and show you how these strategies can work for you too.


    We structured the masterclass in simple challenges that you must complete in order to move on to the next step. This will help make sure you're moving in the right direction.


    You will focus on essential decisions, organized in four interconnected steps, to find the best positioning for your brand, map ideal clients, and generate insights to reach sales and growth goals with an optimized marketing mix.


    After completing the masterclass, you will be ready to move forward and make your strategy come to life, build a foundation for your business and take your brand to the next level.


    “Strategy in 30 Minutes" is a condensation of 30 years of my experience in strategy. I hope it's worth your time!

    Who this course is for:

    • Individuals who want to launch a new enterprise.
    • Entrepreneurs who need to redefine the goals of their business and engage their team with them.
    • Employees of companies that want to distinguish themselves by making strategic contributions.
    • Innovative consultants and freelancers who want to extend the range of their services by offering strategic advice.
    • Students who want to quickly grasp the basics of strategic planning.

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    Eduardo Pardell
    Eduardo Pardell
    Instructor's Courses
    Eduardo is a C-level marketing executive, and he has been an entrepreneur and consultant for companies of all sizes and segments, providing expertise in areas such as strategy, marketing, technology, and business development. With a proven track record of creating value and driving growth, and a passion for developing innovative solutions that help companies succeed, he has founded several companies with relevant achievements over the past decades. These include the development of the first internet banking platform in Brazil (second in the world) and the first e-commerce platform in the country, which earned him the "Best e-Business Brazilian Software Company" award from Exame magazine.Eduardo has worked with clients such as ABN AMRO BANK, AMWAY, AVON, BANCO DO BRASIL, BANCO SAFRA, BANK OF AMERICA, BBA CREDITANSTALT, BNP PARIBAS, BRADESCO, CBF, CESP, CITIBANK, GLOBO, ELETROPAULO, FIFA, GE PLASTICS, ITAÚ BBA, LLOYDS BANK, MERRYL LYNCH, MICROSOFT, OESP MÍDIA, SCOPUS, TURNER CONSTRUCTION, UNIMED, UOL and VIVO, among others. He holds a BBA in business from Fundação Armando Álvares Penteado and is fluent in English, Portuguese, Spanish, and Catalan.——————-PORTUGUÊS:Eduardo é executivo de marketing e já atuou como empreendedor e consultor para empresas de todos os portes e segmentos, trazendo expertise em áreas como estratégia, marketing, tecnologia e desenvolvimento de negócios.Com um histórico comprovado de criação de valor e crescimento, e uma paixão por desenvolver soluções inovadoras que ajudam as empresas a terem sucesso, ele fundou várias empresas com conquistas relevantes nas últimas décadas. Entre elas, o desenvolvimento da primeira plataforma de internet banking do Brasil (segunda do mundo) e da primeira plataforma de e-commerce do país, que lhe renderam o prêmio de "Melhor Empresa Brasileira de Software para e-Business" da revista Exame.Eduardo já trabalhou com clientes como ABN AMRO BANK, AMWAY, AVON, BANCO DO BRASIL, BANCO SAFRA, BANK OF AMERICA, BBA CREDITANSTALT, BNP PARIBAS, BRADESCO, CBF, CESP, CITIBANK, GLOBO, ELETROPAULO, FIFA, GE PLASTICS, ITAÚ BBA, LLOYDS BANK, MERRYL LYNCH, MICROSOFT, OESP MÍDIA, SCOPUS, TURNER CONSTRUCTION, UNIMED, UOL e VIVO, entre outros.Ele é formado em Adinistração de Empresas pela Fundação Armando Álvares Penteado e é fluente em inglês, português, espanhol e catalão.
    Students take courses primarily to improve job-related skills.Some courses generate credit toward technical certification. Udemy has made a special effort to attract corporate trainers seeking to create coursework for employees of their company.
    • language english
    • Training sessions 9
    • duration 40:35
    • Release Date 2023/03/16