Social Media Content Creation: A Guide For Creating High-Quality Content

In this class, I am going to be sharing everything you need to know about creating high-quality social media content for all of your social media channels. Whether you're a complete beginner or somebody that may have been using social media casually for a while now, this class is going to be a step-by-step guide to creating content that will enable you to stand out from your competitors and flourish in whatever social media platform you may be posting on.

With the constant algorithm changes, the introduction of new content formations and countless pieces of conflicting advice, knowing where to start when creating the best social media content can seem incredibly overwhelming. However, in my opinion, the foundations of high-quality content will always remain the same regardless of the platform and content format.

This is why in this Skillshare class I am going to be teaching you everything you need to know with regards to creating high-quality, engaging social media content. Whether you're unsure where to start with your content strategy, struggling with copywriting, or simply wondering how to make your content more engaging, there is something in this class for you.

In this class you will learn the following:

1. Why you need a social media content strategy
2. How to create your social media content strategy
3. The 3 content types you must be creating
4. Whether you should be posting daily on social media
5. How to post daily on social media
6. Generating content ideas using Quora
7. Generating content ideas using Answerthepublic.com
8. Generating content ideas using inspiration from other creators
9. Generating content ideas from your own experiences
10. The best tools for content creation
11. Copywriting tips to make your content more engaging
12. How to make your content more engaging
13. How to write great post captions
14. How to write effective Call-To-Actions
15. Tips for maximising your post reach
16. How to create memorable Instagram carousels
17. How to analyse your post metrics
18. How to fix your underperforming content

There are even some BONUS modules!

1. How the Instagram algorithm actually works
2. Bonus: Viral Content Analysis - Introduction
3. Bonus: Viral Content Analysis - Keeping It Simple
4. Bonus: Viral Content Analysis - Grabbing Attention
5. Bonus: Viral Content Analysis - Encouraging Engagement
6. Bonus: Viral Content Analysis - Delivering On Your Promise

This class is perfect for…

Creatives, entrepreneurs, thought leaders, personal brands, team leaders, or simply experts in their field. By the end of this class, you’re going to have all the knowledge you need to create high-quality, engaging and converting social media content.

About Ethan:

Ethan Bridge is a social media marketing expert from London, England.

He discovered his passion for social media marketing when he launched a podcast where he interviewed entrepreneurs, discussed their journeys, and extracted key tips for business success. Guests included 7 and 8 figure business owners, investors, NBA & NFL stars and so many more inspiring individuals.

This podcast was the foundation of his social media marketing career. It ignited that flame and provided him with a plethora of business knowledge. Ethan now hosts the popular podcast Social Media Marketing School - your one-stop-shop for everything you need to know about social media marketing.

Ethan is also in the process of building his personal brand on Instagram where he has been able to amass 40,000 organic followers in the short space of 9 months (who said Instagram was too saturated to grow?!).

Follow Ethan on Instagram.