SaaS Product Management: Become a SaaS PM

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Navdeep Yadav

12:57:02

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1 - Introduction

1 - What is a Product.mp4

18:51

2 - Who is a Product Manager.mp4

10:01

3 - What does Product Managers do.mp4

12:09

4 - Product Team.mp4

06:12

5 - Day in the Life of a Product Manager.mp4

05:29

6 - Product Development Process.mp4

16:54

7 - Course Workbook Introduction.mp4

13:07

7 - Course Workbook Unsolved.txt

7 - Course workbook Solved.txt

8 - Download and Solve the workbook.html

2 - Product Strategy

9 - Introduction to Product Strategy.mp4

07:54

10 - Product Strategy Stack.mp4

08:32

11 - Product Strategy Stack SaaS Hubspot.mp4

06:09

12 - Excercise 1 Product Charter.mp4

08:11

13 - Product Vision.mp4

06:27

14 - Product Vision Statement for SaaS App.mp4

04:21

15 - Product Vision Board.mp4

03:54

16 - Excercise 2 Priduct Vision Board.mp4

05:54

17 - What is Product Strategy.mp4

04:54

18 - Step 1 Outline the Problem.mp4

07:38

19 - User Interview for User Persona for the SaaS App.mp4

04:59

20 - Step 2 Identify your User Persona.mp4

04:38

21 - User Persona SaaS Hubspot.mp4

06:40

22 - Excercise 3 User Persona.mp4

06:38

23 - Customer Empathy Map.mp4

06:50

24 - Customer Empathy Map SaaS Hubspot.mp4

09:15

25 - Excercise 4 Customer Empathy Map.mp4

05:12

26 - User Journey Map.mp4

18:48

27 - Excercise 5 User Journey Map.mp4

07:02

28 - JobstobeDone.mp4

06:15

29 - Jobstobedone Part 2 SaaS.mp4

07:09

30 - Excercise 6 Jobstobedone.mp4

07:26

31 - Step 3 Introduction to Market Size.mp4

06:11

32 - Estimating the Market Size.mp4

05:10

33 - Excercise 7 Market size.mp4

04:17

34 - Step 4 Introduction to Product Goal.mp4

03:59

35 - Goal Statement for a SaaS App.mp4

04:42

36 - OKR Objective key Results SaaS.mp4

08:14

37 - Excercise 8 Objective Key Results OKRs.mp4

09:50

38 - Step 5 Introduction to Product Differentiator.mp4

06:13

39 - Product Differentiator in a SaaS App.mp4

02:28

40 - Step 6 How to define Success Metrics for the Product.mp4

05:21

41 - AARRR Pirate Metric Framework.mp4

05:34

42 - North Star Metric for a SaaS App.mp4

03:21

43 - Step 7 Feature Breakdown List for a SaaS App.mp4

08:06

44 - Excercise 8 Business Model Canvas.mp4

11:03

45 - Summarising Product Strategy for SaaS Hubspot.mp4

03:47

46 - Summary of Product Strategy Module.mp4

05:43

3 - Scrum Methdaology

47 - Excercise 1 GO Product Roadmap.mp4

10:24

48 - Excercise 2 Build your Agile Roadmap.mp4

05:55

49 - Excercise 3 Brainstorming Session.mp4

04:57

50 - Excercise 4 User Story.mp4

03:04

51 - Excercise 5 Acceptance Criteria.mp4

03:16

52 - Excercise 6 Sprint Roadmap Planning.mp4

02:58

53 - Excercise 7 Sprint Retrospective Meeting.mp4

03:06

54 - Excercise 8 Setting Product Goal and Sucess Metrics.mp4

03:12

55 - Excercise 9 One Metric that Matters OMTM.mp4

03:05

4 - Product Planning and Release Management

56 - Introduction to Scrum Methodology and Agile Software Development.mp4

03:26

57 - Agile like i am 5.mp4

05:02

58 - Agile Software Development.mp4

11:41

59 - Agile Manifesto and 12 Principles.mp4

15:50

60 - Scrum events workflows and artifacts.mp4

18:23

61 - Introduction to Product Roadmap and Delivery.mp4

04:53

62 - Life of a Product manager.mp4

07:08

5 - Product Analytics for Decision Making

63 - Introduction.mp4

03:07

64 - Introduction to User behavior tracking.mp4

11:22

65 - Marketing Analytics Vs Product Analytics.mp4

04:51

66 - Introduction to Product Analytics.mp4

02:52

67 - Introduction to Mixpanel.mp4

07:11

68 - How to do Measure Product Value.mp4

09:09

69 - Assignment.mp4

01:04

70 - Types of Users and User cohorts.mp4

03:47

71 - Value moment.mp4

10:23

72 - Types of Users.mp4

04:03

73 - What is Value exchange.mp4

02:56

74 - 100 Product Metrics.txt

74 - Product Metrics Masterclass.mp4

22:47

75 - Product Metrics and User Journey.mp4

10:18

76 - Product Metrics across industries.mp4

04:44

77 - North Star Metric.mp4

05:01

78 - Introduction to Google Analytics.mp4

06:47

79 - Setting up Mixpanel.mp4

13:24

79 - Try Mixpanel Demo Account.txt

80 - Understand Mixpanel insight funnels and user cohorts.mp4

13:34

81 - Mixpanel for SaaS Product Managers.mp4

24:11

6 - Microsoft Excel for Product Managers

82 - Introduction to Microsoft Excel.mp4

08:35

83 - 1.pivot-table.xlsx

83 - How to Use Pivot Table in excel.mp4

11:07

84 - Vlookup in excel.mp4

08:54

85 - Pivot table Part 2.mp4

12:01

86 - Assignment.mp4

01:43

86 - Assignment-1.xls

87 - Types of charts.mp4

05:51

87 - charts.xlsx

88 - Charts in microsoft excel.mp4

03:20

7 - Technology for Product Managers

89 - Introduction.mp4

05:17

90 - How does your internet work.mp4

03:00

91 - What is DNS and who are ISP.mp4

05:05

92 - Client Server Model.mp4

06:45

93 - Internet Protocols.mp4

06:24

94 - Introduction to Webpage.mp4

06:42

95 - Components of a Webpage.mp4

08:59

96 - HTML CSS and JS in a Webpage.mp4

04:39

97 - Download Figma.txt

97 - Introduction to Figma.mp4

11:11

98 - Figma Link.txt

98 - Weather app UI in Figma.mp4

10:46

99 - CSS Box Model.mp4

03:10

100 - Building Weather app with HTML CSS and Javascript.mp4

22:57

100 - weather-app.zip

101 - Expain API like i am 5.mp4

09:20

102 - Real world example of APIs.mp4

05:00

103 - Everything about APIs and Postman.mp4

16:57

Description

Mastering SaaS Product Strategy: From Vision to Execution

What You'll Learn?

Understand the role and responsibilities of a Product Manager in a SaaS environment.
Gain insight into the daily activities of a Product Manager and the dynamics of a product team.
Learn the product development process from ideation to launch.
Introduction to product strategy and how to develop a compelling product strategy for SaaS applications.
Learn to outline problems, identify user personas, and understand customer needs through user interviews.
Create product vision statements and vision boards specific to SaaS apps.
Apply frameworks like the Product Strategy Stack with a case study on HubSpot.
Understand and map out customer empathy maps and user journey maps for better product design.
Grasp the concept of Jobs-to-be-Done to focus on customer needs.
Estimate market size and define product goals using the OKR framework.
Learn to distinguish your product with unique differentiators and success metrics.
Apply the AARRR Pirate Metric Framework and identify North Star Metrics for a SaaS app.
Breakdown features and create a feature list for SaaS applications.
Get hands-on with the Scrum methodology through practical exercises on product roadmap planning and sprint retrospectives.
Understand Agile software development principles, Scrum workflows, and how to manage product backlogs in JIRA.
Learn product planning, release management, and how to craft effective user stories and tasks.
Dive into product analytics for decision-making, including user behavior tracking and product metrics.
Master the use of Mixpanel for in-depth product analytics and user cohort analysis.
Gain practical skills in Microsoft Excel specific to product management needs, like pivot tables and chart creation.

Who is this for?

Aspiring Product Managers wanting to break into the SaaS industry.

Current Product Managers looking to deepen their knowledge in SaaS product strategies and analytics.

Software Developers and Designers interested in transitioning to product management roles.

Business Analysts and Marketers seeking to understand product management in a tech environment.

Entrepreneurs and Startup Founders aiming to build successful SaaS products.

Project Managers wanting to adopt Agile and Scrum methodologies in their projects.

Data Analysts and Business Intelligence professionals interested in product analytics.

UX/UI Designers looking to align design practices with product strategy and user needs.

Anyone with a keen interest in learning how digital products are managed from conception through to market success.

What You Need to Know?

Basic understanding of the software development lifecycle and Agile methodologies.

Familiarity with basic business and marketing concepts.

Interest in product management and SaaS products.

Access to a computer with internet connection to use software tools like JIRA, Mixpanel, and Microsoft Excel.

No prior programming knowledge required, but a willingness to learn the basics of HTML, CSS, and JavaScript is beneficial.

More details

Description
Whether you're on the path to becoming a product manager, already navigating the bustling world of SaaS, or simply intrigued by the nuances of managing cloud-based software products, this course is tailored just for you. It's brimming with all the critical insights, strategies, and hands-on knowledge you need to excel in the SaaS domain. From understanding the basics of product management to mastering the art of SaaS product strategy, development, and analytics, we've got you covered. Prepare to dive deep into the intricacies of SaaS, learning from industry giants like HubSpot, and emerge ready to conquer the SaaS universe with confidence!

What You'll Learn:
Introduction to Product Management: Kickstart your journey with the fundamentals of product management. Understand what a product is, the role of a product manager, the intricacies of product teams, and get a glimpse into the day-to-day life of a product manager.
Product Strategy Development: Forge a robust product strategy, exploring topics like product strategy stack, crafting a product vision, creating a product vision board, and understanding market size. Leverage exercises to apply concepts such as user persona development, empathy mapping, and jobs-to-be-done framework with a focus on SaaS applications like HubSpot.
Scrum and Agile Methodologies: Gain proficiency in Scrum and Agile methodologies through practical exercises. Learn to create product roadmaps, manage sprints, and conduct retrospective meetings, preparing you to implement agile planning and execution in your projects.
Product Planning and Release Management: Delve into the essentials of product planning and release management. Get acquainted with Scrum methodology, Agile software development, and tools like JIRA for managing product backlogs, crafting user stories, and developing roadmaps.
Product Analytics for Decision Making: Elevate your decision-making skills with product analytics. Learn the distinctions between marketing and product analytics, understand user behavior tracking, and get hands-on with tools like Mixpanel and Google Analytics to measure product value and define success metrics.
Microsoft Excel for Product Managers: Sharpen your analytical skills with Microsoft Excel, mastering pivot tables, VLOOKUP, and chart creation to effectively analyze and present product data.
Technology for Product Managers: Demystify the technological aspects crucial for SaaS product managers. From understanding how the internet works to integrating APIs into your SaaS applications, this module empowers you with the technical know-how essential for the SaaS environment.
Course Structure:
Section 1: Foundations of SaaS Product Management
Explore the essence of product management, the role and responsibilities of a product manager, and the dynamics of product teams in the SaaS context.
Section 2: Crafting Your SaaS Product Strategy
Dive into building a comprehensive product strategy with exercises centered around real-world SaaS examples like HubSpot, focusing on user personas, empathy maps, and product vision statements.
Section 3: Agile and Scrum in SaaS
Practical exercises guide you through the application of Scrum and Agile methodologies to SaaS product management, enhancing your planning and execution skills.
Section 4: Mastering Product Planning and Release Management
Get to grips with Scrum, Agile development, and using JIRA for effective product planning, backlog management, and release scheduling.
Section 5: Leveraging Analytics in Product Management
Understand how to apply product analytics for insightful decision-making, using tools and techniques to analyze user behavior and product performance.
Section 6: Excel Proficiency for Product Managers
Enhance your data analysis and presentation skills with Excel, learning to utilize pivot tables, VLOOKUP, and charts for product data analysis.
Section 7: Technology Essentials for Product Managers
Equip yourself with the necessary technical knowledge, from the basics of internet operations to developing web apps, crucial for managing SaaS products effectively.
Who This Course Is For:
Aspiring product managers seeking to carve a niche in the SaaS industry.
Experienced product managers aiming to deepen their expertise in SaaS product management.
Professionals transitioning to product management roles from software development, business analysis, UX/UI design, and other tech-related fields.
SaaS entrepreneurs and startup founders looking to develop competitive and innovative SaaS products.
Anyone interested in understanding the intricacies of SaaS product management, product strategy, and agile methodologies.
Enroll Now
By the end of this course, you will possess a deep understanding of SaaS product management, from conceptualizing and strategizing to executing and analyzing SaaS products. Whether you aspire to advance in your product management career or embark on creating your SaaS startup, this course equips you with the knowledge, tools, and confidence needed to succeed. Enroll now and step into the world of SaaS product management with clarity and competence.
Who this course is for:
Aspiring Product Managers wanting to break into the SaaS industry.
Current Product Managers looking to deepen their knowledge in SaaS product strategies and analytics.
Software Developers and Designers interested in transitioning to product management roles.
Business Analysts and Marketers seeking to understand product management in a tech environment.
Entrepreneurs and Startup Founders aiming to build successful SaaS products.
Project Managers wanting to adopt Agile and Scrum methodologies in their projects.
Data Analysts and Business Intelligence professionals interested in product analytics.
UX/UI Designers looking to align design practices with product strategy and user needs.
Anyone with a keen interest in learning how digital products are managed from conception through to market success.

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Product Management

Navdeep Yadav

Instructor's Courses

Navdeep is an MBA graduate and a Founder of the Software company Float. In the past, he has worked in multiple companies from Healthcare to SaaS(software as a service) as a Product Manager. So he got a diverse set of experience in Product Marketing, User experience, and sales for Startups.

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