Professional Diploma in Digital Marketing™

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International Institute Of Digital Marketing™

7:48:19

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1 - INTRODUCTION

1 - IIDM Learning Leaf.txt

1 - IIDM Udemy Trainers.txt

1 - IIDM Website.txt

1 - Welcome to the International Institute of Digital Marketing.mp4

05:09

2 - Training Overview.mp4

02:06

3 - IIDM Website.txt

3 - Register your profile on IIDM Website.mp4

04:21

3 - iidm-banner.zip

4 - Become An Affiliate With INTERNATIONAL INSTITUTE OF DIGITAL MARKETING.txt

4 - Become an Affiliate with IIDM.mp4

03:13

5 - 5 Digital Marketing Trends of Focus For 2021.txt

5 - Introduction to Digital Marketing.mp4

08:20

2 - MONTH 1

6 - Research Activity.mp4

02:58

6 - Research Activity Example.txt

7 - Automation tools for Social Media Marketing Heropost.mp4

07:50

7 - Best Marketing Automation Software.txt

7 - Heropost.txt

7 - IIDM Creative.txt

8 - Canva.txt

8 - Create Social Media Graphics on CANVA.mp4

09:23

8 - IIDM-Brand-Guide.pdf

9 - 6 Reasons Why Blogging Is Important To Your Brand.txt

9 - How To Create A Blog.mp4

12:20

9 - IIDM Blog.txt

10 - 5 Tips For Podcast SEO.txt

10 - 7 Ways To Repurpose Content and Grow Your Customer Base.txt

10 - Creative content for Social Media Podcasts.mp4

14:40

10 - How To Start A Podcast.txt

3 - MONTH 2

11 - 10 Simple Ways To Boost SEO On Your WordPress Website.txt

11 - Search Engine Optimization SEO.mp4

08:53

11 - The Beginners Guide To Technical SEO.txt

12 - How To Be An SEO Difference Maker.txt

12 - Know The Basics Of Link Building To Boost Your SEO.txt

12 - SEO For Blogs.mp4

10:16

13 - 10 SEO Tips Tactics And Trends For Website Content In 2021.txt

13 - What is Search Engine Optimization SEO.mp4

05:22

14 - INTRODUCTION TO SEARCH ENGINE MARKETING.txt

14 - What is Search Engine Marketing SEM.mp4

06:53

15 - How SEO Affects Your Business.mp4

03:27

15 - WHY IS SEO IMPORTANT.txt

16 - Setting SEO Expectations.mp4

03:56

16 - Technical SEO Audits Tips For Successful Implementation.txt

17 - Reading Search Engine Result Pages.mp4

06:34

17 - The Beginners Guide To Technical SEO.txt

4 - MONTH 3

18 - 10 SEO Tips Tactics And Trends For Website Content In 2021.txt

18 - Ongoing Keyword Evaluation.mp4

04:01

19 - 5 Tools To Help Your Content Marketing Team Be Better.txt

19 - Understanding Content Optimization.mp4

03:21

20 - Best WordPress Maintenance and Management Services.txt

20 - Optimize Site Structure.mp4

04:36

21 - Best Managed WordPress Hosting.txt

21 - Optimizing Textual Page Elements.mp4

10:03

22 - Get More Google Traffic.txt

22 - Optimizing Nontext Components of A Webpage.mp4

04:24

23 - 4 Steps To Speed Up Your Website And Look Better To Google.txt

23 - Optimizing For Personalized Search.mp4

04:32

5 - MONTH 4

24 - 6 Tested Ingredients To Create Landing Pages That Convert Customers.txt

24 - Understanding How Search Engines Index Content.mp4

04:44

25 - 10 Powerful Wordpress Marketing Tips.txt

25 - Interpreting The Code Behind Webpages.mp4

03:38

26 - How To Use A Web cache Viewer Everything You Need To Know.txt

26 - Working with Canonical URLs and Redirects.mp4

04:18

27 - 7 Free Keyword Research Tools.txt

27 - Using Google Search Console.mp4

08:04

28 - Understanding The Importance of Links.mp4

06:41

28 - What Is a HighQuality Link.txt

29 - Building Internal Links.mp4

03:03

29 - Know the Basics of Link Building to Boost Your SEO.txt

30 - 5 Types of Bad Backlinks You Dont Want.txt

30 - Building External Links.mp4

05:40

31 - Finding LinkBuilding Opportunities.mp4

06:07

31 - MustHave Landing Page Tools.txt

32 - Analyzing Keywords.mp4

04:00

32 - How To Use Google Analytics To Boost ECommerce Sales.txt

33 - Analyzing Links.mp4

05:03

33 - What Is a HighQuality Link.txt

6 - MONTH 5

34 - 4 Ways to Find Low Volume Keywords for SEO.txt

34 - How to Research Keywords.mp4

06:49

35 - 5 Tips To Promote Your Handmade Business Online.txt

35 - Why You Need A Keyword Research.mp4

03:32

36 - 7 Best Keyword Research Tools.txt

36 - 7 Free Keyword Research Tools.txt

36 - Tools to Help You Analyze Keywords.mp4

03:58

37 - 10 SEO Tips Tactics and Trends for Website Content in 2021.txt

37 - Anatomy of Local Search Results.mp4

04:25

38 - Exploring Local Ranking Factors.mp4

04:56

38 - Why EntityBased SEO Is A New Way Of Thinking About Optimization.txt

39 - 8 Super Effective Social Media Listening Tools For Every Marketer.txt

39 - Identifying Keywords For Your Business.mp4

04:39

40 - 10 Simple Ways To Boost Seo On Your WordPress Website.txt

40 - Using Online Keyword Tools.mp4

05:38

41 - Know the Basics of Link Building to Boost Your SEO.txt

41 - Research The SERPs.mp4

02:36

42 - Keyword Tools Search Engine.mp4

01:53

42 - The 10Step Guide to Creating a Profitable Google AdWords Campaign from Scratch.txt

43 - Keyword Concepts Long tail and Short tail.mp4

03:04

43 - What Are Long Tail Keywords.txt

44 - Best Live chat Software.txt

44 - Keyword Research Buying Cycle.mp4

03:54

7 - MONTH 6

45 - How Digital Marketing Can Accelerate eCommerce.txt

45 - Understanding SEO and eCommerce.mp4

03:52

46 - SEO or Paid Ads.txt

46 - Understanding Local SEO.mp4

04:16

47 - Drumming Up Organic Topic.txt

47 - Understanding Mobile SEO.mp4

03:27

48 - Localized Marketing.txt

48 - Understanding General vs Local SEO.mp4

03:38

49 - Google Analytics with Priya Ramesh.txt

49 - Google Tools Google Analytics.mp4

13:20

50 - Google My Business.mp4

21:38

50 - Google My Business Explained.txt

50 - What Is Google My Business.txt

51 - Keeping Customers Informed During COVID19.mp4

05:19

51 - Why Digital Marketing Is Important During COVID19.txt

8 - MONTH 7

52 - Digital Marketing Strategies Digital Marketing For Health Professionals.txt

52 - Digital Marketing Strategies Digital Marketing Plan for Small Businesses.txt

52 - Digital Marketing Strategies Marketing for Real Estate Professionals.txt

52 - What is a Digital Marketing Strategy.mp4

09:34

53 - 5 Successful Ways Of Using Customer Reviews in Your Marketing Strategy.txt

53 - Getting and Managing Reviews For Higher Rankings.mp4

04:29

54 - Buyer Journey and Keywords.mp4

04:56

54 - The Best of B2B Marketing Content 5 examples.txt

55 - Top 5 Digital Marketing Trends That Will Make Marketers Change Their Strategies.txt

55 - Use Trends Data to Complete The Picture.mp4

04:46

56 - 5 Digital Marketing Trends of Focus for 2021.txt

56 - Apply Your Data to Your Website Structure.mp4

03:38

57 - 15 of the Best Social Media Tools.txt

57 - Map Your Keyword Data to A Calendar.mp4

03:26

58 - 10 Simple Ways To Boost Seo On Your WordPress Website.txt

58 - Present Your Strategy.mp4

03:48

9 - MONTH 8

59 - LinkedIn Advertisement.mp4

31:47

59 - SEO or Paid Ads.txt

60 - AB Testing.mp4

04:44

60 - What is AB Testing.txt

60 - What is AB Testing on Facebook and How to Use it.txt

61 - Facebook Ads 2021 with Manny Hanif from Digital Soldiers.txt

61 - Facebook Advertisement.mp4

21:55

61 - Facebook Blueprint.txt

62 - 7 Ways to Repurpose Content and Grow Your Customer Base.txt

62 - Reposting Strategy.mp4

09:40

63 - Google Advertising Interface Display Campaign.mp4

20:21

63 - How do I Improve my chances on Google Ads.txt

63 - The 10Step Guide to Creating a Profitable Google AdWords Campaign from Scratch.txt

64 - Google Advertising Search and Video Ads.mp4

15:12

64 - How do I improve my chances on Google Ads.txt

64 - What Are Smart Campaigns on Google Ads.txt

10 - MONTH 9

65 - How to create Successful Search Ads.txt

65 - Target Ads and Campaigns with Keywords Location Time and Words.mp4

03:47

66 - How Do I Improve My Chances on Google Ads.txt

66 - Maintain Keyword Groups with Specific Destinations.mp4

03:01

67 - Build Your Quality Score with Keyword Themes.mp4

03:59

67 - What Are Smart Campaigns on Google Ads.txt

68 - 8 Steps To Optimize Images For SEO.txt

68 - Take Time to Optimize The Details.mp4

03:52

69 - How to create Display Ads on Google AdWords.txt

69 - Set Up Google Search Ads for Success.txt

69 - Utilize Negative Keywords.mp4

03:01

70 - Brand Awareness.txt

70 - Content Marketing Answer Questions and Anticipate Events.mp4

03:15

71 - 6 Smart Ways to Integrate Email Marketing with Social Media.txt

71 - Email Educate and Engage The Needs of The Audience.mp4

02:22

71 - Tips for Email Marketing.txt

72 - 5 Powerful Types of Blogs.txt

72 - Optimizing Ecommerce Content Pages.mp4

03:20

73 - 6 Social Media Tools That Experts Use To Streamline Their Marketing.txt

73 - 10 Social Media Marketing Tips for Social media content.txt

73 - Social Engage By Knowing The Need The Time and The Language.mp4

03:59

74 - Congratulations.mp4

00:37

74 - Digital-Certification-Badge.pdf

Description

Essentials of Digital Marketing, Content, Strategy, SEO and Paid Marketing

What You'll Learn?

Find your audience using the right media channel. Win hearts and minds and make your followers grow and grow and grow
Make your website visible to more humans thanks to Search Engine Optimization (SEO) techniques
Drive the right traffic to your website through smarter Pay-Per-Click (PPC) advertising
Create compelling digital display campaigns

Who is this for?

Entrepreneurs who want to be more entrepreneurial

Traditional marketers and marketing executives who want to play a bigger, sharper game

Marketing managers and senior management

Small business owners who may or may not want to stay small

Career changers

Graduates with no plans to wait around

Whoever needs to create and apply a digital marketing strategy for their organization

Anyone in marketing or business who wants to show the world what they can do

More details

Description
The IIDMâ„¢ Professional Diploma in Digital Marketingâ„¢ is a 9-months course and examines a number of facets of the digital marketing landscape, covering subjects like social media marketing, search engine optimization, and analytics for digital marketing. You will gain a new set of stories, concepts, and tools to assist you in creating, distributing, promoting, and pricing products and services digitally once you have completed the Professional Diploma in Digital Marketingâ„¢.

Key Topics:

Introduction to Digital Marketing:
Content Marketing
Digital Marketing Strategy
Paid Marketing
Social Media Marketing
Search Engine Marketing
E-Commerce Marketing

It's time to start considering getting qualified if the thought of living without restrictions excite you. Your employment opportunities are not limited by your level of education.
There was was a period when companies were expected to raise employee performance. You are now responsible for everything. To ensure that you have a chance at the roles you want in your profession, you must take responsibility for your upskilling.
Most people don't have the time, money, or energy to finish a masters degree every time they want to learn something new, which is the problem. Therefore, turning to diplomas and certifications is your best option.

What is the purpose? How do you contact your audience? How can traditional and digital media collaborate to produce a campaign that is impenetrable and true across all platforms? This session walks you through all the fundamentals, enables you to learn about the buyer's journey, and keeps you grounded in reality. Always strive to maintain clarity and actionability.

Principles of Digital Marketing
Developing Marketing Objectives
Digital Research
Connecting with the Customer
Managing your Time Effectively
Who this course is for:
Entrepreneurs who want to be more entrepreneurial
Traditional marketers and marketing executives who want to play a bigger, sharper game
Marketing managers and senior management
Small business owners who may or may not want to stay small
Career changers
Graduates with no plans to wait around
Whoever needs to create and apply a digital marketing strategy for their organization
Anyone in marketing or business who wants to show the world what they can do

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International Institute of Digital Marketing ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time.IIDM puts forth the energy, devotion, and strength to make Digital Skills and the principles of Digital Marketing available and accessible to anyone and everyone who needs to develop their marketing skills in the digital age. We work to achieve this through our four core values:Seek new methods, strategies, technologies, and venues for enhancing learning, marketing, and ourselvesEstablish a better foundation for learning digital skills far into the futureBuild a better world of marketing through reaching new people and encouraging constant learning and evolutionStrengthen ourselves through constant training and hard work

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