Media Skills for Executive Leaders

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Paula Rizzo

46:14

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01 - Introduction

01 - Becoming media savvy.mp4

01:23

02 - 1. Introduction to the Media Landscape

01 - The medium is the message.mp4

02:38

02 - How the media decides on its experts.mp4

01:43

03 - What do they want from you.mp4

01:46

03 - 2. Media Best Practices

01 - Developing your voice and message.mp4

02:50

02 - Creating compelling content.mp4

02:59

03 - Interview best practices.mp4

02:45

04 - 3. Youve Been Booked, Now What

01 - Speaking in soundbites.mp4

03:31

02 - Eliminating filler words.mp4

01:15

03 - Preparing for controversial topics.mp4

02:13

04 - What to do if something goes wrong.mp4

02:36

05 - 4. Projecting Your Best Self on Camera or Video

01 - Wardrobe considerations.mp4

02:13

02 - Hair and makeup.mp4

02:56

03 - Tips for a home or office interview.mp4

04:14

04 - Tips for an in-studio interview.mp4

02:31

06 - 5. After Your Media Appearance

01 - Keep the conversation going.mp4

02:06

02 - Repurposing your interview.mp4

03:01

03 - Handling trolls and naysayers.mp4

02:14

07 - Conclusion

01 - Lights, camera, action.mp4

01:20

Description

Leaders can no longer afford to not be media savvy. On top of leading your organization, you also need to represent it: on television, social media, and more. Join instructor and Emmy award-winning media expert Paula Rizzo to learn some of the most essential media skills wielded by successful executive leaders who know how to steer an organization, even during times of change, prolonged disruption, or crisis.

Get a comprehensive overview of the media landscape, where the medium is the message and your voice and appearance is what counts. Explore best practices for creating compelling content, nailing interviews, speaking in soundbites, and thinking on your feet. Along the way, Paula shares tried-and-tested pointers on what to wear, how to prepare for at-home or in-studio interviews, and how to keep the conversation going long after it’s done.

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Leadership

Executive Coaching

Paula Rizzo

Instructor's Courses

Checkout my Checklist to become a Go-To Media Expert here: https://bit.ly/paulamediachecklist For speaking requests: https://paularizzo.com/speaking/ As an Emmy-award winning television producer, best-selling author and a media trainer and strategist, I've spent my career helping experts get their message out into the world via video. I also have an obsession for list making and a passion for productivity! I write about it, l speak about it, and teach about it! I also host a weekly live-stream show called Inside Scoop. I founded ListProducer.com in April 2011 and am the author of two productivity books: Listful Thinking: Using Lists to be More Productive, Highly Successful and Less Stressed (http://bit.ly/ListfulThinking) Listful Living: A List-Making Journey to a Less Stressed You. (Http://bit.ly/ListfulLiving) I’m also a LinkedIn Learning instructor and have taught several productivity courses. Check them out here: https://www.linkedin.com/learning/instructors/paula-rizzo A media veteran for nearly 20 years, I’ve worked both in local and national news in New York City. I spent over a decade as a senior health producer for Fox News Channel producing health and wellness segments with a range of top experts, including JJ Virgin, Jillian Michaels, and Deepak Chopra. Now as the owner of my own company - I coach CEOs, journalists, entrepreneurs and authors to perform better on camera and produce their own videos as well. If you're interested in video/media training please fill out this form: speakwithpaula.com I'm also a keynote speaker and have presented at HOW Design Live, MA Conference for Women, New York Women in Communications, National Association of Professional Organizers (NAPO), and many others. I’m at work on a fiction book. For more go to PaulaRizzo.com.

Linkedin Learning

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LinkedIn Learning is an American online learning provider. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology and Certifications. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. Microsoft acquired LinkedIn in December 2016.