Mastering Amazon Ads (AMS) for KDP Book Publishing

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Romney Nelson

2:12:12

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1 - An Introduction to the Mindset of Amazon Advertising

1 - The Mindset of Amazon Advertising.mp4

05:40

2 - An Introduction to the Platform

2 - Introducing the Platform.mp4

15:55

3 - Advertising Options.mp4

13:34

3 - Amazon Advertising Keywords

4 - Finding Keywords For Your Campaigns.mp4

10:57

4 - Creating Your Campaigns

5 - How to Create and Auto Campaign.mp4

06:31

6 - How to Create Broad and Phrase Keyword Campaigns.mp4

07:52

7 - How to Create Category and ASIN Campaigns.mp4

12:59

8 - How to Optimize Amazon Ad Campaigns.mp4

18:06

9 - Reasons Your ACOS is to High and Strategies to Lower Your ACOS.mp4

12:30

10 - How to Generate Amazon Ad Reports for Campaign Performance.mp4

05:07

11 - Using Amazon Ads to Launch Your Book.mp4

03:52

12 - When to Start and End a Campaign.mp4

05:06

5 - Expanding Your Advertising to Other Global markets

13 - Expand Your Amazon Advertising.mp4

09:38

6 - Amazon Ad Spend

14 - What to Expect on Advertising Costs in the First 30 Days.mp4

03:38

7 - Conclusion

15 - Amazon-Ads-Course-Project.pdf

15 - Summary of Course.mp4

00:47

Description

Amazon Book Advertising - The Complete Guide to Get Your Campaigns Started and Lower Your ACOS Through Optimization

What You'll Learn?

The platform of Amazon Advertising
How to create an Amazon Advertising account
Best practices for Keyword Research
How to create Keyword, ASIN and Category Campaigns
How to optimize campaigns for a more targeted approach
5 Reasons why your ACOS is too HIGH
What broadening into international markets is super important to consider

Who is this for?

This course has specifically been created for self-publishers on the Amazon Kindle Direct Publishing (KDP) Platform. The course will guide you through the importantant steps to give your book ever opportunity to be promoted to the right customers shopping on the Amazon platform.

What You Need to Know?

A ‘Take Action’ attitude to implement the ideas and strategies

Computer with internet connectivity

Patience in learning the correct skills

Beginner experience with Amazon Kindle Direct Publishing (KDP)

An Amazon KDP account is beneficial

More details

Description
Are you new to Amazon Advertising and would like to know the essential steps to establish your campaigns? Are you exceeding your daily, weekly or monthly budget in Ad spend and not achieving the results you need? Is your ACOS out of control, and do you need strategies to optimize your campaigns and lower your ACOS? Is Amazon Ads overwhelming, and you just donâ€™t know where to start? If so, this course will be perfect for you!
Having published over 350 books in the US, UK, Canada and Australia, I have developed this course to combine all of my knowledge, lessons and skills into an actionable course that delivers results.
Iâ€™ve spent thousands of dollars and hours over the past 3 years and have made some critical mistakes; however, these mistakes have enabled me to now deliver excellent results, advertise my books across various international Amazon markets, optimize my keywords across my portfolio, and significantly reduce my Ad spend while driving up book sales. Fortunately for you, Iâ€™ve made those initial costly and stressful mistakes, so you donâ€™t have to!
This course will cover everything from the mindset of Amazon Advertising, keyword research, establishing auto, broad, phrase and exact keyword campaigns, ASIN and Category campaigns, optimization of campaigns and broadening your advertising to other international markets.
Check out my Course Introduction lesson to find out more!
Who this course is for:
This course has specifically been created for self-publishers on the Amazon Kindle Direct Publishing (KDP) Platform. The course will guide you through the importantant steps to give your book ever opportunity to be promoted to the right customers shopping on the Amazon platform.

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Amazon AWS

Book Marketing

Romney Nelson

Instructor's Courses

Romney is the founder of The Life Graduate Publishing Group, an Amazon #1 Best Selling Author, Best Selling Course Creator and publisher of over 350 books and resources including several books that have become Best Sellers in the USA, UK, Canada and Australia. He has represented Australia in sport, is an executive business coach, speaker, qualified teacher and business owner.Romney has previously held Head of Faculty positions in some of the most prestigious schools in Australia and has also held several senior executive positions.Romney has dedicated the past 20 years to helping others achieve success and fulfilment in their lives through his coaching, teaching, masterclasses, courses, mentoring, resources and books. His clients speak of his passion and dedication for self-improvement and bringing that knowledge and experience to help others achieve success in their lives.

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