Internet Marketing Strategies: Social Media and Advertising

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Australian Institute of Training and Career Development Pty Ltd

11:42:02

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1. Mastering Social Media Marketing

1. Social Media Marketing Basics Course Overview.mp4

00:52

2. Module 1 Dominating Facebook and Instagram.mp4

19:05

3. Module 2 Amplifying Your Voice on Twitter and YouTube.mp4

13:36

4. Module 3 Professional Networking on LinkedIn & Visual Storytelling on Pinterest.mp4

10:03

2. Facebook Ads Mastery Unleash the Power of Facebook Advertising

1. Facebook Ads Mastery Course Overview.mp4

02:16

2. Setting up Your FB Business Account.mp4

03:14

3. Creating Your Ad Account.mp4

02:17

4. Adding a Payment Method.mp4

01:46

5. Editing Business Settings.mp4

03:19

6. Adding or Creating Your FB Page.mp4

18:39

7. Ads Manager Column Setup.mp4

12:19

8. Ads Manager Column Setup-2.mp4

04:37

9. Working with FB Pixel.mp4

03:29

10. Working with FB Pixel-2.mp4

03:05

11. Working with FB Pixel-3.mp4

03:27

12. Working with FB Pixel-4.mp4

02:01

13. Crafting Compelling Ad Creatives.mp4

15:56

14. Creating Campaigns and Understanding Objectives.mp4

31:11

15. Creating Campaigns and Understanding Objectives-2.mp4

07:12

16. Using Built-In Video Maker in Ads Manager.mp4

08:00

17. Running a Simple Split Test Campaign.mp4

08:01

3. Facebook Ads on Track Mastering Pixel Tracking for Sales Success

1. Facebook Ads Tracking Course Overview.mp4

07:13

2. Manager.mp4

05:08

3. Pixel.mp4

07:03

4. Events.mp4

04:57

5. Email Funnel.mp4

07:35

6. Abandoned Cart.mp4

07:22

7. Purchase Funnel.mp4

06:36

8. Lead Form.mp4

05:59

9. Testing.mp4

03:37

10. Conclusion to Facebook Ad Mastery.mp4

01:38

4. Mastering Facebook Newsfeed Advertising Drive Engagement and Conversion

1. Facebook Newsfeed Advertising Course Overview.mp4

00:44

2. Module 1 Identifying Marketing Objectives.mp4

04:59

3. Module 2 Targeting Audience, Ad Placement, and Budget Management.mp4

10:58

4. Module 3 Creating Compelling Advertisements.mp4

10:02

5. Mastering ManyChat The Ultimate Guide to Facebook Messenger Marketing

1. Facebook Messenger Marketing Course Overview.mp4

00:45

2. Module 1 Setting Up Your ManyChat Account.mp4

06:38

3. Module 2 Navigating the ManyChat Platform.mp4

12:03

4. Module 3 Crafting Your First Broadcast.mp4

06:14

6. Master the Art of Twitter Timeline Advertising

1. Twitter Timeline Advertising Course Overview.mp4

00:46

2. Module 1 Campaign Objectives & Details.mp4

07:28

3. Module 2 Ad Groups & Targeting.mp4

05:51

4. Module 3 Creating Ad and Launching Campaign.mp4

03:43

7. Mastering Video Marketing Strategies, Production, and Beyond

1. Video Marketing Course Overview.mp4

00:41

2. Module 1 The Power of Video Marketing - An Overview.mp4

04:13

3. Module 2 Organic vs. Paid - Navigating Video Marketing Strategies.mp4

07:18

4. Module 3 Creating Impactful Content - Video Production Essentials.mp4

05:14

8. Mastering YouTube Advertising From Setup to Success

1. YouTube Advertising Course Overview.mp4

00:47

2. Minimum Viable Equipment.mp4

02:25

3. Video Creation Tools.mp4

02:19

4. Video Editing Tools.mp4

01:56

5. Set Up an Autoresponder.mp4

01:55

6. Create a Landing Page.mp4

02:18

7. Connect Your Autoresponder to Your Shopping Cart.mp4

02:18

8. Basic Channel Branding and Customization.mp4

02:40

9. Open Your Google Ads Account.mp4

01:40

10. Google Conversion Tracking Part 1.mp4

02:07

11. Google Conversion Tracking Part 2.mp4

01:48

12. Google Conversion Tracking Part 3.mp4

01:23

13. The Google Site Kit Plugin.mp4

01:24

14. YouTube Ads Video Creation Assets.mp4

02:59

15. Add In A Voice Over to the Video.mp4

02:22

16. YouTube Creative Outsource Partners.mp4

01:22

17. Ad Formatting.mp4

02:04

18. Find My Audience 1.mp4

01:53

19. Find My Audience 2.mp4

02:00

20. Set Up Your YouTube Ad Part 1.mp4

01:48

21. Set Up Your YouTube Ad Part 2.mp4

01:39

22. Set Up Your YouTube Ad Part 3.mp4

01:18

9. YouTube Live Mastery Broadcasting & Engagement Strategies

1. YouTube LIVE Mastery Course Overview.mp4

00:53

2. 1 - Overview.mp4

01:12

3. 2 - Your Direct Shareable Link.mp4

01:12

4. 3 - Embedding Your Live Stream.mp4

01:33

5. 4 - Embedding Your Live Stream on Social Media.mp4

01:33

6. 5 - Excerpted Videos On Social Media.mp4

02:36

7. 6 - Channel Promotional Tools 1.mp4

02:14

8. 7 - Channel Promotional Tools 2.mp4

02:28

9. 8 - Creating A Channel Trailer.mp4

01:34

10. 9 - Create a Subscribe Link.mp4

01:32

11. 10 - Blurring Out Information In Your Recording.mp4

01:58

12. 11 - Thumbnails.mp4

01:01

13. 12 - End Screens.mp4

02:00

14. 13 - Cards.mp4

02:00

15. 14 - Subtitles and Closed Captions.mp4

01:44

16. 15 - Setting Up Playlists.mp4

03:23

17. 16 - Advanced Settings and Increased Viewers.mp4

01:44

18. 17 - Community Subscriptions.mp4

01:05

19. 18 - Adding Audio.mp4

02:12

20. 19 - Channel URL.mp4

01:33

21. 20 - Conclusion.mp4

01:12

10. Mastering LinkedIn Marketing Building Professional Connections That Convert

1. LinkedIn Marketing Course overview.mp4

00:46

2. Module 1 LinkedIn Marketing A Brief Overview.mp4

06:05

3. Module 2 Setting up and Using LinkedIn Business Account.mp4

06:56

4. Module 3 Leveraging Personal Profiles and Groups.mp4

04:51

11. LinkedIn Advertising Mastery Unlock the Potential of B2B Marketing

1. LinkedIn Advertising Course Overview.mp4

00:46

2. Module 1 Getting Started with Campaign Manager.mp4

06:53

3. Module 2 Creating Ads.mp4

08:06

4. Module 3 Targeting and Budget.mp4

04:04

12. LinkedIn Success Drive Sales and Leads with Strategic Networking

1. LinkedIn Success Course Overview.mp4

01:39

2. 01 3 Simple Ways to Increase Sales with LinkedIn.mp4

02:20

3. 02 Utilizing LinkedIn Video to Increase Sales.mp4

02:17

4. 03 Creative Strategies for LinkedIn Lead Generation.mp4

02:21

5. 04 LinkedIn for Business Marketing.mp4

02:36

6. 05 Crafting a LinkedIn Profile That Gets Noticed.mp4

02:22

7. 06 Key Strategies for LinkedIn Lead Generation.mp4

02:25

8. 07 Increasing Targeted Leads on LinkedIn.mp4

02:07

9. 08 Promoting Your Business and Increasing Sales on LinkedIn.mp4

02:21

10. 09 Strategies for LinkedIn Ads to Generate Traffic.mp4

02:25

11. 10 Top Tips for Using LinkedIn to Increase Business Sales.mp4

02:09

13. Pinterest Anatomy Mastering Pinterest Marketing

1. Pinterest Anatomy Mastering Pinterest Marketing Course Overview.mp4

01:05

2. MODULE 1 Introduction to Pinterest Traffic.mp4

07:25

3. MODULE 2 Understanding the Pinterest platform.mp4

11:37

4. MODULE 3 How to make Quality image content for Pinterest.mp4

15:17

5. MODULE 4 Congruency.mp4

05:36

6. MODULE 5 Visual Real Estate.mp4

06:18

7. MODULE 6Creative PIN.mp4

05:42

8. MODULE 7 ANATOMY.mp4

09:04

9. MODULE 8 REVERSE ENGINEERING HACKS.mp4

08:31

10. MODULE 9 PIN AUTOMATION.mp4

04:31

11. More Learnings 1. Trendsetters of the New Digital Age.mp4

05:47

12. More Learnings 2. Platforms with Purpose.mp4

06:44

13. More Learnings 3. Niche Platforms Making Big Waves.mp4

05:11

14. Pinterest Marketing Mastery Ads to Affiliate Strategies

1. Pinterest Marketing Course Overview.mp4

00:45

2. MODULE 1 Brief Overview of Pinterest.mp4

07:02

3. MODULE 2 Setting up Pinterest Business Account and How to Use it.mp4

15:30

4. MODULE 3 Various Tools to Successfully Use Pinterest Business Account.mp4

10:25

15. Affiliate Marketing Mastery Unveiling the Craft of Profitable Partnerships

1. 1. Affiliate Income Course Overview Navigating Strategies and Techniques.mp4

01:48

2. WarriorPlus Demystified Navigating the Platform for Affiliate Marketing Success.mp4

03:24

3. 3 - JVZoo Unveiled A Comprehensive Guide.mp4

02:51

4. 4 - ClickBank Exposed Maximizing Affiliate Income Potential.mp4

02:05

5. 5 - Unlocking Niche Potential.mp4

01:37

6. 6 - Selecting Stellar Affiliate Offers Strategies for Optimal Decision-Making.mp4

01:02

7. 7 - WarriorPlus Product Promotion Strategies.mp4

02:39

8. 8 - JVZoo Product Promotion Tactics.mp4

01:46

9. 9 - ClickBank Product Promotion Strategies.mp4

01:31

10. 10 - Unveiling the Best-Selling Niches on ClickBank.mp4

01:36

11. 11 - Effective Techniques to Enhance Your Affiliate Offers.mp4

02:55

12. 12 - Mastering CB Engine Leveraging ClickBank's Powerful Tool.mp4

03:01

13. 13 - Navigating Amazon Affiliate Promotion.mp4

03:18

14. 14 - Niche Research Mastery for Amazon Affiliate Blogs.mp4

02:34

15. 15 - Keyword Research Excellence for Amazon Affiliate Blogs.mp4

02:08

16. 16- Unveiling Low-Competition Keywords for Affiliate Blog Success.mp4

01:51

17. 17 - Crafting Stellar Domain Names Strategies for Unveiling the Best Ideas.mp4

01:22

18. 18 - Building a Profitable Amazon Affiliate Blog from the Ground Up.mp4

02:31

19. 19 - Amplifying Affiliate Offer Promotion through Effective Comparison.mp4

01:50

20. 20 - Elevating Affiliate Offer Promotion through Creative Solutions.mp4

02:00

21. 21 - Strategically Promoting Digital Products through In-depth Analysis.mp4

01:27

22. 22 - Accelerating Your Website for Enhanced Performance.mp4

03:30

23. 23 - Strategies for Engaging and Informative Content.mp4

01:59

24. 24 & 25 - Elevating Affiliate Offers through Effective Alternatives Posts.mp4

02:07

25. 26 - Affiliate Offers With VS Method.mp4

02:22

26. 27 - Optimal Plugin Selection for Review Model Sites.mp4

02:59

27. 28 - Enhancing Your Sites Impact and User Experience.mp4

01:33

28. 29 - Strategies to Secure Backlinks Across Various Niches.mp4

01:39

29. 30 - Facebook Fanpage Affiliation.mp4

02:34

30. 31 - YouTube Affiliate Marketing Strategies.mp4

02:47

31. Google Sites Affiliation Maximizing Affiliate Offer Promotion.mp4

02:33

32. Quora Traffic Mastery Utilizing the Platform to Drive Engaged Visitors.mp4

01:57

33. Quora Registration Guide Stepping onto the Platform for Effective Engagement.mp4

01:03

34. Techniques to Discover the Best Questions on Quora.mp4

02:00

35. Strategies for Posting Engaging and Impactful Content on Quora.mp4

01:49

36. Pinterest Traffic Tactics Utilizing the Platform to Channel Visitors to Your Bl.mp4

03:45

37. Google Sites Affiliation Strategies Promoting Affiliate Offers with Google's Pl.mp4

01:57

38. Pinterest Traffic Mastery Unleashing Strategies to Drive High-Quality Traffic.mp4

01:53

39. Pinterest Account Creation Guide Step-by-Step Instructions for Getting Started.mp4

02:21

40. Affiliate Offer Promotion on Pinterest Strategies for Effective Platform.mp4

02:39

41. Building Lists with Free Giveaways Strategies for Effective Lead Generation.mp4

03:10

42. Relevant Forums for Affiliate Offer Promotion Strategies for Effective Outreach.mp4

02:05

43. Solo Ad Services Identifying the Best Platforms for Affiliate Offer Promotion.mp4

01:20

16. Emerging Social Media Platforms

1. Course Overview.mp4

00:49

2. Module 1 - TikTok, Clubhouse, Caffeine, Houseparty.mp4

05:47

3. Module 2 - Snapchat, Signal, Parler, MeWe.mp4

06:44

4. Module 3 - CloutHub, Nextdoor, CoFoundersLab, Alignable.mp4

05:11

Description

A Comprehensive Guide to Digital Advertising Strategy: Generating Leads & SEO through Internet Marketing & Social Media

What You'll Learn?

Section 1: Learn the fundamentals of social media marketing & how to effectively leverage platforms like FB, Instagram, Twitter, YouTube, LinkedIn & Pinterest..
Section 2: Master the art of creating, managing, and optimizing impactful Facebook ads to drive engagement and conversions.
Section 3: Dive deep into Facebook Pixel tracking to measure and optimize ad performance for increased sales success.
Section 4: Develop strategies to create engaging Facebook Newsfeed ads that capture attention and drive meaningful engagement and conversions.
Section 5: Discover the potential of Facebook Messenger marketing and learn how to leverage ManyChat to engage and nurture your audience.
Section 6: Explore techniques to create effective Twitter ads that resonate with your target audience and drive desired outcomes.
Section 7: Understand the power of video marketing, from strategizing its implementation to creating impactful video content.
Section 8: Dive into YouTube advertising, covering everything from setup and ad creation to utilizing Google Ads and optimizing campaigns.
Section 9: Discover the strategies and tools for successful YouTube Live broadcasts, enhancing engagement and expanding your audience.
Section 10: Learn to leverage LinkedIn for building a professional network and creating meaningful connections that lead to conversions.
Section 11: Unlock the power of LinkedIn advertising by creating targeted campaigns that cater to the B2B audience effectively.
Section 12: Discover tactics to utilize LinkedIn for driving sales and leads through strategic networking and profile optimization.
Section 13: Explore the world of Pinterest marketing, from setting up a business account to effectively utilizing various tools for success.
Section 14: Dive into the intricacies of Pinterest marketing, learning how to create captivating pins and utilize various techniques for maximum impact.
Section 15: Master Pinterest marketing, from leveraging ads to incorporating affiliate strategies for effective promotion.
Section 16: Deepen your understanding of Pinterest marketing, exploring strategies, creative techniques, and maximizing impact.
Section 17: Uncover the world of affiliate marketing, learning how to identify profitable partnerships and effectively promote affiliate offers.
Section 18: Explore emerging platforms like TikTok, Clubhouse, and more, understanding how to navigate and harness their potential for marketing success.

Who is this for?

Digital Marketing Enthusiasts: Whether you're new to the field or seeking to upgrade your skills, this course provides an in-depth understanding of social media marketing and advertising strategies that drive results.

Business Owners and Entrepreneurs: If you're aiming to expand your business's online presence, generate leads, and drive sales, this course equips you with the tools to achieve these goals effectively.

Marketing Professionals: Marketers looking to sharpen their skills and stay updated with the latest trends and strategies in social media marketing and advertising will greatly benefit from this course.

Content Creators and Influencers: For individuals interested in creating compelling content and enhancing their online influence, this course offers insights into leveraging social media platforms effectively.

Aspiring Social Media Managers: If you're considering a career as a social media manager, this course provides a solid foundation to master the skills required to excel in this role.

Small Business Owners: For those running small businesses or startups, this course teaches you how to create impactful online marketing campaigns on a limited budget.

Freelancers: If you're a freelancer looking to offer social media marketing and advertising services to clients, this course equips you with practical strategies to deliver exceptional results.

Marketing Students: Students pursuing marketing or related fields will find this course invaluable for gaining practical knowledge and preparing for a competitive job market.

Anyone Seeking New Opportunities: Whether you're in career transition or simply curious about digital marketing, this course empowers you with versatile skills applicable in various industries.

Marketing Managers and Executives: Even experienced professionals in managerial roles can benefit from this course by staying updated with the ever-evolving world of digital marketing.

What You Need to Know?

Basic Computer Literacy: Familiarity with navigating a computer, accessing websites, and using common software tools will be beneficial.

Access to the Internet: Reliable internet access is essential for watching video lectures, accessing course materials, and participating in interactive elements.

Willingness to Learn: An open mindset and willingness to learn and explore new concepts, strategies, and platforms in the dynamic field of digital marketing.

Basic Social Media Knowledge: Familiarity with popular social media platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest can provide context for advanced strategies.

Basic Marketing Concepts: Understanding fundamental marketing concepts such as target audience, segmentation, and branding can enhance your grasp of advanced strategies.

Basic Advertising Knowledge: If you've worked with online advertising platforms before, it will be advantageous, but not necessary, as the course covers advertising from the ground up.

Access to Social Media Accounts: Having active social media accounts across various platforms will enable you to implement and practice the strategies discussed.

More details

Description
In the "Internet Marketing Strategies: Social Media and Advertising" course, you'll discover the power of Internet Marketing and Digital Marketing Strategy to fuel business growth. You'll learn how to leverage Social Media Marketing and Advertising Strategy to build brand recognition, cultivate customer relationships, and drive sales. This course offers a comprehensive guide designed to enhance your understanding and execution of key online marketing techniques.
Key Course Features include:
Comprehensive Coverage of Internet Marketing: Understand the breadth and depth of marketing opportunities on the Internet. This includes SEO, SEM, email marketing, and content marketing techniques to reach and engage your target audience.
Strategic Digital Marketing: Learn how to create and implement a robust digital marketing strategy that aligns with your business goals, optimizes resources, and delivers measurable results.
In-Depth Social Media Marketing: Gain practical knowledge of various social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and more. Understand how to create engaging content, foster community interaction, and use these platforms to amplify your brand.
Advertising Strategy Mastery: Discover how to develop compelling online advertising strategies. Learn about PPC, display advertising, social media advertising, mobile advertising, and how to measure their effectiveness.
Practical Applications: Engage with real-life case studies, exercises, and interactive content to help you apply what you learn. This practical knowledge will enable you to immediately start implementing effective marketing strategies for your business or clients.
By the end of this course, you will be equipped with the necessary tools and knowledge to create and implement effective Internet marketing strategies, leverage social media for brand growth, and design successful advertising campaigns. Whether you're a marketing professional seeking to update your skills, a business owner aiming to boost your online presence, or a beginner interested in a career in digital marketing, this course provides the knowledge and skills you need to succeed.
Who this course is for:
Digital Marketing Enthusiasts: Whether you're new to the field or seeking to upgrade your skills, this course provides an in-depth understanding of social media marketing and advertising strategies that drive results.
Business Owners and Entrepreneurs: If you're aiming to expand your business's online presence, generate leads, and drive sales, this course equips you with the tools to achieve these goals effectively.
Marketing Professionals: Marketers looking to sharpen their skills and stay updated with the latest trends and strategies in social media marketing and advertising will greatly benefit from this course.
Content Creators and Influencers: For individuals interested in creating compelling content and enhancing their online influence, this course offers insights into leveraging social media platforms effectively.
Aspiring Social Media Managers: If you're considering a career as a social media manager, this course provides a solid foundation to master the skills required to excel in this role.
Small Business Owners: For those running small businesses or startups, this course teaches you how to create impactful online marketing campaigns on a limited budget.
Freelancers: If you're a freelancer looking to offer social media marketing and advertising services to clients, this course equips you with practical strategies to deliver exceptional results.
Marketing Students: Students pursuing marketing or related fields will find this course invaluable for gaining practical knowledge and preparing for a competitive job market.
Anyone Seeking New Opportunities: Whether you're in career transition or simply curious about digital marketing, this course empowers you with versatile skills applicable in various industries.
Marketing Managers and Executives: Even experienced professionals in managerial roles can benefit from this course by staying updated with the ever-evolving world of digital marketing.

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Marketing Strategy

Digital Marketing

Internet Marketing

Australian Institute of Training and Career Development Pty Ltd

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Welcome to AITCD, where the fusion of technology and education creates a unique learning platform for self-empowerment. We are a dedicated team of innovators, educators, and AI enthusiasts, driven by the belief that technology can drastically transform the way we learn and grow.With a strong focus on AI technology, we have designed a range of courses hosted by AI Avatars, aiming to provide a captivating, interactive, and personalized learning experience. Our AI Avatars are designed to simplify complex concepts, making learning accessible and engaging. Whether you are looking to gain new skills, upskill, or just explore a new topic, our AI Avatars are ready to guide you on your learning journey.We strongly stand by our motto, "Empower Yourself." We aim to inspire and facilitate the personal and professional growth of individuals across the globe. With every course, we endeavor to cultivate a knowledge-seeking spirit, encouraging learners to take the reins of their education.Join us at AITCD, explore our innovative courses, and empower yourself in this digital age. Embrace the learning experience of the future with our AI Avatars and discover a new way to learn and grow. We're excited to be a part of your learning journey.

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