

I am a seasoned industrial designer with a decade of experience creating high performance components for the cycling and outdoor industries. I have also designed toys, electronic devices, surgical tools, and robots, to name a few.
I run Fed Rios Design Studio; which specializes on helping founders, startups, and established companies with concept generation and refinement during the early stages of product development.
My passion lies on visual communication, and using persistent sketching and mindful practice as means to constantly improve. I often visit universities and companies across the globe to conduct design sketching workshops and share my design process.
You can find samples my industrial design work at: fedriosdesign.com