HubSpot for Marketing Professionals - Fundamentals course

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Thalita Milan | HubSpot expert

4:09:02

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1 - Introduction

1 - Introduction.mp4

01:58

2 - READ THIS before you start.html

2 - For FREE & PAID HubSpot Users HubSpot CRM overview

1 - HubSpot CRM quiz.html

3 - Intro to CRM A HubSpot contact profile.mp4

03:59

4 - Read more about HubSpot properties.txt

4 - What are HubSpot properties property categories.mp4

04:41

5 - The difference between default & custom properties.mp4

02:15

6 - How to create a custom property to save specific info about your contacts.mp4

04:22

7 - How to add contacts to HubSpot.mp4

06:04

7 - How to add users to your HubSpot account.txt

7 - Read more about GDPR Europe.txt

7 - Read more about Lifecycle Stages and Lead Status.txt

8 - How to import a list of contacts into HubSpot.mp4

07:56

9 - Learn more about how HubSpot deduplicates contacts and companies.txt

9 - OPTIONAL How to add a list of contacts info about their companies.mp4

05:38

10 - Creating and using HubSpot lists to organize your contacts.mp4

09:59

11 - Final words about HubSpot CRM.mp4

02:52

12 - Installing the HubSpot Tracking Code to monitor user behaviour.mp4

03:36

3 - For FREE & PAID HubSpot Users Creating emails on HubSpot

2 - Marketing Email quiz.html

13 - Intro to Email Marketing on HubSpot.mp4

04:37

14 - Creating a basic marketing email with HubSpot.mp4

10:58

15 - Sending your email.mp4

06:43

16 - Read more about subscription types.txt

16 - Why you should know about email subscription types.mp4

03:29

4 - For FREE & PAID HubSpot Users Basic Marketing features you must know

3 - HubSpot Forms quiz.html

17 - Creating a regular HubSpot form to capture info about your audience.mp4

07:23

18 - OPTIONAL Creating Pop up forms with HubSpot.mp4

11:07

19 - How cookies work.mp4

08:10

20 - HubSpot Analytics basics.mp4

04:33

21 - Create and publish landing pages FOR FREE using HubSpot.mp4

01:36

5 - For PAID HubSpot users HubSpot PAID Marketing set up

4 - Intro to HubSpot Paid Marketing Features Quiz.html

22 - Quick intro to HubSpot Paid Marketing Features.mp4

02:44

23 - 1st step.mp4

04:19

23 - More tips on how to connect your email sending domain.txt

24 - Before creating anything.mp4

01:55

25 - Why you need to connect your primary domain to HubSpot before creating assets.mp4

03:41

26 - A techie explanation about why HubSpot doesnt host content on root domains.txt

26 - A written stepbystep to help you connect your domain to HubSpot.txt

26 - Connecting your primary domain to HubSpot.mp4

06:45

26 - How to redirect your root domain to your subdomain website created with HubSpot.txt

6 - For FREE & PAID HubSpot Users Creating ANYTHING with HubSpot

5 - Content creation quiz.html

27 - How to select a template and start creating.mp4

06:36

27 - More info about the HubSpot CMS system.txt

28 - How to create anything.mp4

07:05

29 - The 4 tabs you must be familiar with before editing anything on HubSpot.mp4

03:53

30 - Create your page.mp4

08:51

31 - Define your page settings.mp4

06:21

32 - Publishing your page.mp4

01:33

7 - For PAID HubSpot users Create a website from scratch and a blog

6 - Website and blog creation quiz.html

33 - Create a website from scratch.mp4

03:48

34 - Adding a header to your website.mp4

03:53

35 - Adding a footer to your website.mp4

03:46

36 - Creating the rest of your website.mp4

02:12

37 - Creating a navigation menu for your website.mp4

04:47

38 - Setting up a blog with HubSpot.mp4

04:56

39 - Creating a blog post with HubSpot.mp4

04:23

8 - PAID HubSpot users Additional Marketing features

7 - Additional Marketing Features Quiz.html

40 - Creating automated emails for workflows.mp4

04:53

41 - Creating a web version of your marketing emails.mp4

02:37

42 - How to store images and files inside of HubSpot.mp4

02:08

43 - How to use HubSpots Social Media tool.mp4

04:09

44 - How to use HubSpots SEO tool.mp4

07:55

44 - Learn more about the topic cluster approach.txt

9 - For PAID HubSpot users OPTIONAL Advanced features

8 - Advanced features quiz.html

45 - How and why to use Campaigns inside of HubSpot.mp4

04:50

46 - Creating UTM parameters tracking URLs inside of HubSpot.mp4

04:52

47 - Track button clicks with HubSpot Call to Actions.mp4

05:08

48 - Run experiments to find what your audience likes.mp4

08:25

49 - Creating your own Custom Analytics Reports.mp4

10:41

10 - BONUS Section

50 - BONUS lecture.html

Description

The most complete course about HubSpot for Marketing by a HubSpot expert and bestseller instructor!

What You'll Learn?

Master all HubSpot features relevant to marketing activities
Fully understand and work with the HubSpot CRM
Work with basic and advanced HubSpot marketing features
Conquer the HubSpot Marketing Hub :)

Who is this for?

Marketing professionals

HubSpot customers

Anyone considering using HubSpot for their business

Anyone interested on HubSpot!

What You Need to Know?

No prerequisites. You also DON'T NEED to have a HubSpot account prior to this course (we will create a free account together)

More details

Description
In this course, you will learn everything you need to know about HubSpot for Marketing.
We will focus on the HubSpot Marketing Hub (that section of HubSpot where you create website pages, blog posts, emails, formsâ€¦ And all the â€œcreativeâ€ stuff!). In this course, we also discuss the HubSpot CRM (including everything you need to know about contacts and HubSpot properties). Knowing how to use the CRM is CRUCIAL before you do any of the Marketing stuff!
Important: Differently from other courses out there, here you will learn all the features you can use BOTH inside of a FREE HubSpot account, as well as a PAID HubSpot account. This means that if you only have access to a FREE HubSpot account, you can skip the lessons about the paid features.
Whether you are a marketer looking to upskill or work at a company that uses HubSpot, this course will give you all the knowledge you need to use HubSpot to create a perfect message to your audience. At the end of the course you will be able to:
Effectively use the HubSpot CRM (add contacts to your CRM, work with HubSpot properties, create custom properties, install the HubSpot Tracking Code to track website visitor stats, create lists, and much more!)
Create and send beautiful marketing emails to your audience
Create effective HubSpot forms to capture leads straight to your CRM
Create beautiful and highly converting landing pages FOR FREE
Create AN ENTIRE WEBSITE from scratch using HubSpot
Create an entire blog and also blog posts for your business using HubSpot
Use HubSpot for SEO
Use HubSpot for Social Media
Work with HubSpot advanced marketing features such as A/B tests, Tracking links, Custom Analytics Reports, customizing HubSpot templates, and more!
This course is quite intensive. Please note that the course duration you see here includes the OPTIONAL videos I added (they complement what youâ€™ll learn, but you can skip them if you are in a rush). Also, you don't need a paid HubSpot account for this course, but you need at least a free account. In the first section of the course, there's a lecture explaining how you can get a free account just so that you can at least follow along with the course (in case you don't have one yet).
IMPORTANT NOTE: I am working on a course update. The content will change in 2024 to reflect the latest UI changes!
I am a certified HubSpot expert providing HubSpot account management services to companies from all over the world. I have 10 years of experience in Digital Marketing and love helping small businesses and marketing professionals grow by learning how to use smart automation systems such as HubSpot.
This is one of my client testimonials:
I just completed the course - and my only reaction is: WOW! Super valuable for entrepreneurs, consultants (such as myself), and small businesses. Thalita successfully managed to transfer her rich knowledge in a meticulous manner. This course is easy to comprehend and incorporate into your business strategy. I honestly never knew what were the actual possibilities of the HubSpot platform and now I finally do! Thank you so much for this course! Tamara Biljman, Content Strategist
- Feel free to check out my website for more testimonials.
I take pride in assisting my students and coaching clients throughout the learning journey, so feel free to ask me any questions at any time during the course.
--
Thalita

This course is an independently developed course offering by Thalita Milan and has not been created, endorsed, or verified by HubSpot, Inc. HubSpot, Inc. shall not have any liability with respect to this course offered by me, Thalita Milan.

Who this course is for:
Marketing professionals
HubSpot customers
Anyone considering using HubSpot for their business
Anyone interested on HubSpot!

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HubSpot

Thalita Milan | HubSpot expert

Instructor's Courses

Hi, I'm Thalita. I'm a Marketing Automaton enthusiast with 14+ years of experience in Digital Marketing. I've been working as a certified independent HubSpot consultant & trainer since 2018. I've helped more than 3000 people learn HubSpot for their jobs and businesses.I love helping professionals upskill and businesses scale through Marketing Automation. When not working, I love climbing, hiking, and all things outdoors.

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