How to Start a Business

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Pasan Premaratne

2:40:04

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1 Discovery

1-1_1-Introduction.mp4

03:41

1-2-Breaking Down Our Business.mp4

04:33

1-3_1-Value Proposition.mp4

07:05

1-4_1-Customer Segments.mp4

10:54

1-5-Channels.mp4

09:19

1-6-Customer Relationships.mp4

05:36

1-7-Key Activities, Key Resources and Key Partners.mp4

07:37

1-8-Revenue and Costs.mp4

10:46

1-9-Industry Analysis.mp4

03:05

1-10-Recap.mp4

06:38

2 Product Market Fit

2-1-Testing Our Assumptions.mp4

08:11

2-2-Experiments.mp4

05:48

2-3-Persevere or Pivot.mp4

04:16

2-4-Recap.mp4

03:01

3 Marketing Your Product

3-1-Developing Your Customer Relationships.mp4

01:53

3-2-Inbound Marketing.mp4

04:41

3-3-Content Marketing and Social Media.mp4

06:07

3-4-Search Engine Optimization.mp4

06:13

3-5-Activation Activities.mp4

05:02

3-6-Recap.mp4

04:53

4 Selling Your Product

4-1-What is Sales.mp4

02:57

4-2-Who Do I Sell To.mp4

04:35

4-3-Sales Presentation.mp4

03:25

4-4-Recap.mp4

03:52

5 Financing Our Company

5-1-Why Do We Need Money.mp4

01:16

5-2_V2-Debt Financing.mp4

06:40

5-3-Equity Financing.mp4

09:07

5-4-Picking Your Poison.mp4

02:48

5-5-Recap.mp4

01:53

6 Next Steps

6-1-Forming A Company.mp4

03:18

6-2-Next Steps.mp4

00:54

Description

About this Course

If you have an idea and think you can make some money off it, it's time to start a business! In this course, we're going to look at what it means to take an idea and make a business model out of it. Once we have a business model, we're going to spread the word, try to sell our product and get real customers!

What you'll learn

Product market fit
Exploring a business model
Inbound marketing strategies
Sales basics

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Startup

Business Fundamentals

Business Strategy

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Pasan Premaratne

Instructor's Courses

Pasan spends most of his time learning and the rest trying to figure out how to pass that knowledge on to others. It's a hard job but he loves it all the same. You can find him everywhere as @pasanpr

Treehouse

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Treehouse or is an online technology school that offers beginner to advanced courses in web design, web development, mobile development and game development. Its courses are aimed at beginners looking to learn computer coding skills for a career in the tech industry.