How to Market Your Business

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Dan Gorgone

1:36:29

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1 Social Media

1-pr-The Power of Social Media.mp4

02:03

2-Today's Social Networks.mp4

02:55

3-Social Strategy.mp4

03:07

4-Conversations & Communities.mp4

02:15

5-Influencers.mp4

03:20

6-Public Relations.mp4

02:49

7-Social Analytics.mp4

02:33

2 Usability Basics

1-pr-Introduction to Usability.mp4

03:06

2-Common Concerns.mp4

03:07

3-Navigation.mp4

03:32

4-Information Scent.mp4

03:38

5-Browsers, Devices, and Apps.mp4

02:31

3 Usability Testing

1-pr-Introduction to Usability Testing.mp4

02:29

2-Goals, Scenarios, and Personas.mp4

03:54

3-Preparing and Conducting Tests.mp4

04:08

4-Results and Recommendations.mp4

02:38

4 Search Engine Optimization

1-pr-Defining SEO.mp4

02:13

2-How Search Engines Work.mp4

05:05

3-Search Tools and Analytics.mp4

02:51

4-Paid Search and Advertising.mp4

03:33

5 Email Marketing

1-pr-Email Marketing Basics.mp4

01:52

2-Providers, Tools, and Analytics.mp4

02:59

3-Design and Content.mp4

03:59

4-Email Lists and Segments.mp4

03:06

5-Campaign Management.mp4

03:03

6-Privacy and SPAM.mp4

02:32

6 Video Marketing

1-pr-fix-Video Content.mp4

03:55

2-Types of Videos.mp4

04:26

3-Production Needs.mp4

03:32

4-Stages of Production.mp4

03:09

5-Publishing Videos.mp4

02:09

Description

About this Course

Marketing your business requires an understanding of how to communicate the benefits of your business to satisfy the needs of your potential customers. In this set of videos, we'll explore how to expand your reach and improve your messaging through various strategies such as social media, usability, SEO, video and email marketing.

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Marketing Strategy

Internet Marketing

Dan Gorgone

Instructor's Courses

Dan is an online learning course creator with years of experience in marketing, leadership, and web design. He’s taught courses for Treehouse, Full Sail University, and MarketingProfs. Born and raised in Boston, Dan now lives in Nashville, TN. Twitter: @dangorgone

Treehouse

View courses Treehouse

Treehouse or is an online technology school that offers beginner to advanced courses in web design, web development, mobile development and game development. Its courses are aimed at beginners looking to learn computer coding skills for a career in the tech industry.