How to Become a Thought Leader and Advance Your Career

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Jenny Foss

42:09

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01 - Introduction

01 - What does thought leadership mean.mp4

01:34

02 - What Is Thought Leadership

01 - Characteristics of a thought leader.mp4

02:13

02 - The importance of thought leadership for job seekers.mp4

03:09

03 - Where Should I Start

01 - Establish your personal brand.mp4

04:14

02 - Identify your style.mp4

02:36

04 - How and What Should I Share

01 - Write your own thought content.mp4

03:11

02 - Create audio or video content.mp4

03:37

03 - Become a content curator.mp4

02:12

04 - Pitching content to media outlets and influencers.mp4

03:53

05 - Seek out speaking opportunities.mp4

03:18

05 - Best Practices for Thought Leaders

01 - Engage people vs. talking at them.mp4

02:23

02 - Help people.mp4

01:19

03 - Stay on brand as a thought leader.mp4

02:39

04 - Walk your talk.mp4

02:29

06 - Conclusion

01 - Maximize your impact in minimal time.mp4

03:22

Exercise Files

Ex_Files_Become_a_Thought_Leader.zip

Description

Building thought leadership can provide a crucial advantage for active job seekers and those looking to advance their careers. What does it mean to be a thought leader, though? In this course, career strategist Jenny Foss explains what thought leadership is, why it matters, and how you can use it to become a go-to voice in your industry or area of expertise. Jenny walks you through how to establish your personal branding, identify your own style, and create and share your own written, audio, and video content. If creating content doesn’t appeal to you, Jenny shows you how becoming a content curator can also help you build thought leadership. She discusses how to seek out speaking opportunities, then concludes with several useful best practices.

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Leadership

Career Development

Jenny Foss

Instructor's Courses

My official titles are job search strategist, recruiter, career coach, and certified professional resume writer. But, as is the case with most business owners, I wear many hats. I'm an author, an educator, an entrepreneur and a cheerleader. Sometimes, I'm even a bit of a therapist. I also believe down to my core that fortune favors the bold, that it's better to ask for forgiveness than permission, and that -- done well -- personal branding can take you enormously far in your career and life. In fact, a big part of my job is teaching people how to define then communicate their brands in memorable, engaging and high personality ways, so that they will attract the right audiences with the right messages. Specialties include: job search strategy, career coaching, professional branding, resume writing, recruiting, LinkedIn makeovers, corporate outplacement, public speaking, on camera tutorials and social media marketing. I also just wrote a book (launching Jan. 2023!) - Do This, Not That: Careers. Learn more here: https://bit.ly/DoThisNotThatCareers

Linkedin Learning

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LinkedIn Learning is an American online learning provider. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology and Certifications. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. Microsoft acquired LinkedIn in December 2016.