Hooked: How To Build Habit-Forming Products
Focused View
NIR EYAL
2:54:07
17 View
300072-01 - Class Introduction.mp4
01:59
300072-02 - Introduction to Habits.mp4
08:55
300072-03 - Forming a Habit-Frequency.mp4
16:06
300072-04 - Bonus Video Habit-Frequency Hotseat with Cynthia Fontenot.mp4
16:09
300072-05 - The Psychology of Effective Triggers.mp4
13:16
300072-06 - Bonus Video Build A Narrative Hot seat with Shiva Chhatpar.mp4
28:04
300072-07 - The Fundamentals of Human behavior Design.mp4
15:02
300072-08 - Bonus Video Mapping The User Path Hotseat with Carolyn Droziak.mp4
12:32
300072-09 - Using Variable Rewards.mp4
20:43
300072-10 - Bonus Video Rewarding Users Hotseat with Anand Chhatpar.mp4
10:30
300072-11 - Invest For Future Benefits Loading The Next Triggers.mp4
06:22
300072-12 - Bonus Video Getting Users To Invest Hotseat with John H. & Ryan R..mp4
10:36
300072-13 - The Morality of Manipulation.mp4
04:31
300072-14 - Final Thoughts.mp4
09:22
Description
keep them coming back.
Customers who come back save you time and money. You don’t have to expend as much energy attracting them – they already know you and what you do – and they are a more predictable source of revenue. Learn the science of creating a repeat customer in Hooked: How To Build Habit-Forming Products.
Nir is a writer and thinker whose primary focus is helping businesses unlock the power of habits. In this class, he’ll teach you how to build products and experiences that are inherently “sticky.”
Nir will teach you how habits develop and he’ll show you how to apply those insights to your business – no matter what kind of service or products you sell. You’ll also learn about the common design patterns of habit-forming products.
If you want to lower the cost of doing business by increasing the number of repeat customers you work with, don’t miss Hooked: How To Build Habit-Forming Products.
Nir is a writer and thinker whose primary focus is helping businesses unlock the power of habits. In this class, he’ll teach you how to build products and experiences that are inherently “sticky.”
You’ll learn:
- The psychology of triggers and how to build them into your product/service
- How to use variable rewards to increase engagement
- The stages of habit formation and how to optimize them for better retention
Nir will teach you how habits develop and he’ll show you how to apply those insights to your business – no matter what kind of service or products you sell. You’ll also learn about the common design patterns of habit-forming products.
If you want to lower the cost of doing business by increasing the number of repeat customers you work with, don’t miss Hooked: How To Build Habit-Forming Products.
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NIR EYAL
Instructor's CoursesNir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
Nir is also an advisor to several Bay Area start-ups, venture capitalists, and incubators. In addition to blogging at NirAndFar.com, Nir is a contributing writer for TechCrunch, Inc. and Psychology Today.
Nir attended The Stanford Graduate School of Business and Emory University.
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- language english
- Training sessions 14
- duration 2:54:07
- English subtitles has
- Release Date 2024/04/25
