Graphic Design Mastery: The Complete Branding Process

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Lindsay Marsh

6:07:41

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01 graphicdesignmastery courseintro.mp4

02:39

02 graphicdesignmastery courseguide.mp4

03:16

03 lesson1 logodesign gettingstarted.mp4

09:56

04 lesson2 logodesign typography.mp4

10:27

05 lesson3 logodesign moodboardsandcolors.mp4

10:57

06 lesson4 logodesign workingwithlightanddarkbackgrounds.mp4

11:15

07 lesson5 logodesign developingbrandingstandards.mp4

10:46

08 lesson6 logodesign exporting.mp4

02:30

09 lesson7 branding brandassets.mp4

04:20

10 lesson8 packagedesign setup.mp4

06:11

11 lesson9 packagedesign layout.mp4

08:48

12 lesson10 packagedesign adobedimensionsoverview.mp4

12:23

13 lesson11 packagedesign workingwithmultipleobjects.mp4

07:12

14 lesson12 packagedesign renderingfiles.mp4

04:43

15 lesson13 productdesign backside part1.mp4

09:35

16 lesson14 productdesign backside testingitout.mp4

07:53

17 lesson15 addesign adspecs.mp4

05:06

18 lesson16 adlayout layoutandblocking.mp4

03:25

19 lesson17 layoutdesign photoshop custombrushes.mp4

09:28

20 lesson18 adlayout photoshop creatingbackgroundtextures.mp4

06:20

21 lesson19 adlayout layoutandblocking part2.mp4

11:43

22 lesson19b bonus layoutdesign finaltouches exporting.mp4

04:17

23 lesson19c addesign exporting.mp4

10:13

24 lesson20 3dobjects part1.mp4

08:34

25 lesson21 high rez renders how to.mp4

03:07

26 lesson22 digitalads layout gold.mp4

11:50

27 lesson23 digitalads part2.mp4

08:29

28 lesson1 tshirt part1.mp4

07:57

29 lesson2 tshirtdesign backside.mp4

10:09

30 lesson3 stationerybranding bizcard.mp4

10:56

31 lesson4 stationarydesign bizcard back.mp4

11:09

32 lesson5 stationerydesign letterhead part1.mp4

06:58

33 lesson6 stationerydesign letterhead part2.mp4

08:11

34 lesson7 stationerydesign envelope.mp4

09:11

35 lesson1 adobexd ux.mp4

06:20

36 lesson2 webdesign introtoadobexd.mp4

09:08

37 lesson3 webdesign blockingourdesign.mp4

08:22

38 lesson4 webdesign addingiconslinks photos.mp4

08:11

39 lesson5 webdesign addingiconslinks photos part2.mp4

10:54

40 lesson6 webdesign mainbanner.mp4

09:25

41 lesson7 webdesign finishingourhomepage.mp4

08:17

42 lesson8 finishingupourhomepage part2.mp4

06:52

43 lesson9 webdesign productpage.mp4

08:40

44 lesson10 websitedesign creatingactivelinks.mp4

10:00

45 lesson11 websitedesign shoppingcartdropdownmenu.mp4

11:38

Description

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Note: Make sure to download the resource guide and files the PROJECT section of this class

Follows the FULL Graphic Design Process for A Company: Logo, Ad, Social Media, T-Shirt, Package, Website Design & More!

This ambitious class aims to tackle the entire branding and design process.

We will dive deep into creating our logo, how to create and expand our branding standards and produce our color palette and logo variations.

We also dive into ad design and layout including layout design for digital and print graphics. We cover the package design process as we develop our series of lotion bottles. Stationery design is also covered including letterhead and business card designs.

No brand is complete without a T-Shirt design as we dive into ways we can create and present our T-Shirt design and get it ready to go to press. Finally, we will create a web layout and working wireframe in Adobe Xd.

This class leaves nothing out as I teach you how to prepare each file we produce for press and how to work with ad specs, Pantone inks and package design.

We will also learn a few new programs along the way including Adobe dimensions a 3d mockup program where we will take our package design and apply it to a 3d lotion bottle to produce some pretty cool graphics for our ad and website design.

We will also learn Adobe Xd from scratch, no prior experience is necessary. We will create several web pages and link them up to create a working wireframe to show clients how their brand can be developed into this digital medium.

I will show you step by step the process I go through to create branding standards to present to clients. How we present our color palettes and also creating brand assets we can use for brand extension on other design mediums.

This class is an intermediate level class. I suggest you are somewhat familiar with the basic tools of Adobe illustrator and Photoshop. Knowing how the layering system works and also being comfortable with the basic tools of illustrator will come in handy while taking this class.

I am proud to present my entire branding process from start to finish in one complete course. This class will surely give you the knowledge and insight to create entire design packages for clients both small and large.

What You'll Learn?

Logo Design
Typography
Web Layouts
Adobe Illustrator
Adobe Photoshop
Graphic Design
Creative

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Graphic Design

Lindsay Marsh

Instructor's Courses

I have had many self-made titles over the years: Brand Manager, Digital Architect, Interactive Designer, Graphic Designer, Web Developer and Social Media Expert, to name a few. My name is Lindsay Marsh and I have been creating brand experiences for my clients for over 12+ years. I have worked on a wide variety of projects both digital and print. During those 12 years, I have been a full-time freelancer who made many mistakes along the way, but also realized that there is nothing in the world like being your own boss.

I have had the wonderful opportunity to be able to take classes at some of the top design schools in the world, Parsons at The New School, The Pratt Institute and NYU. I am currently transitioning to coaching and teaching.

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