Google Analytics 4 Fast Track Course

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Sotirios Seridis

4:04:47

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1 - Google Analytics 4 Setup.mp4

30:16

1 - Google-Analytics-4-Setup.pdf

2 - Google Analytics 4 Configuration.mp4

18:10

2 - Google-Analytics-4-Configuration.pdf

3 - Google Analytics 4 Events Conversion Tracking.mp4

47:03

3 - Google-Analytics-4-Events-Conversion-Tracking.pdf

4 - Google Analytics 4 Interface.mp4

18:05

4 - Google-Analytics-4-Interface.pdf

5 - Google Analytics 4 Metrics.mp4

09:43

5 - Google-Analytics-4-Metrics.pdf

6 - Google Analytics 4 UTM Tags.mp4

21:10

6 - Google-Analytics-4-UTM-Tags.pdf

7 - Looker Studio Reporting.mp4

15:48

7 - Looker-Studio-Reporting.pdf

8 - Channel Analysis.mp4

19:49

8 - Channel-Analysis.pdf

9 - Attribution Analysis.mp4

17:22

9 - Attribution-Analysis.pdf

10 - Page Content SEO Analysis.mp4

34:20

10 - Page-Content-SEO-Analysis.pdf

11 - Location Analysis.mp4

13:01

11 - Location-Analysis.pdf

Description

Everything you need to know to get started with Google Analytics 4

What You'll Learn?

Digital Marketers
Startup Founders
PPC Executives
PPC Managers
Digital Marketing Managers
Brand Managers
Marketing Directors
Marketing Executives
Account Managers
Content Marketers
SEO Managers
Brand Managers
Content Writers

Who is this for?

Everything you need to get started with Google Analytics 4

What You Need to Know?

No prerequisites

More details

Description
Get started with Google Analytics 4 quickly and easily
Learn everything you need to get started with GA4, including developing reports, analyzing data, and making marketing decisions that move the needle!

The Google Analytics 4 Fast Track course will take you from zero to hero with GA4! You don't need to have any prior knowledge of Google Analytics to get started - simply follow the course's steps to set up and start using your Google Analytics 4 account.

The course comes with video tutorials and downloadable notes to help you to move fast and implement everything quickly and easily! You will learn how to set up and configure GA4 from scratch, how to configure the tool, and how to develop meaningful and informative website reports that you can use in your day-to-day digital marketing role!

Google Analytics 4 Fast Track Course Agenda:

Everything you need to get started:

1. Google Analytics 4 Setup
2. Google Analytics 4 Configuration
3. Google Analytics 4 Events & Conversion Tracking
4. Google Analytics 4 Interface
5. Google Analytics 4 Metrics
6. Google Analytics 4 UTM Tags

Website Reporting & Marketing Analysis:

1. Looker Studio Reporting
2. Marketing Channel Analysis
3. Attribution Analysis
4. Page (Content) Performance Analysis
5. Location (Geo-Targeting) Analysis
Who this course is for:
Everything you need to get started with Google Analytics 4

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Digital Marketing & Analytics InstructorTeaching companies how to make every marketing dollar SMARTERWorking on projects I love!PERFORMANCE MARKETING EXPERIENCE:10 years in Digital Marketing x Digital Strategy x Digital AnalyticsBuilt x2 Performance Marketing departments from the ground-upWorked with agencies like Mediacom, Wavemaker, Essence, PHD, HAVASWorked with Unilever, Volkswagen, Etihad Airways, Google and various Fortune 500 companiesHands-on and best-in-class at Google Ads, Facebook Ads, Digital Analytics, SEOVertical expertise: Education, Travel, Hospitality, Online Marketplaces, Automotive, Financial Services, Real Estate, E-Commerce Retail, FMCG Retail, Entertainment, Food & Beverage, GamingEDUCATION & TEACHING EXPERIENCE:Digital Marketing Instructor at General Assembly SingaporeCurriculum Author & Distinguished Faculty Member at General AssemblyDigital Marketing Instructor with RevoU and the Experience EffectTrained 100+ digital marketing teams in Google Ads, SEO, Analytics, and Paid SocialTrained 500+ individuals in digital marketing, enabling them to secure a role in TechUp-Skilled 1,000+ individuals in digital marketing and analytics across SEAOTHER ACTIVITIES:Founder & Head of Product Marketing at XYZ LabOrganiser of Co-Founders Matching SingaporeLived & worked in London, Dubai, Singapore

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