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Future-Proof Your Marketing: GenAI Integration for ROI Optimization

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Lorenzo Johnson and Madecraft

35:16

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  • 01 - Personalize with generative AI.mp4
    01:44
  • 01 - Identify opportunities to apply AI.mp4
    03:12
  • 02 - Choose the right AI tools.mp4
    02:49
  • 03 - Scale with AI.mp4
    03:29
  • 01 - Generate strategic marketing prompts.mp4
    02:45
  • 02 - Increase engagement with personalization.mp4
    02:48
  • 03 - Promote dynamic user experiences.mp4
    03:38
  • 04 - Analyze customer feedback.mp4
    03:27
  • 05 - Upsell and cross-sell with AI.mp4
    03:23
  • 01 - Practice AI quality control.mp4
    02:37
  • 02 - Optimize and maintain your AI strategy.mp4
    03:09
  • 01 - The future of generative AI.mp4
    02:15
  • Description


    Navigating the AI landscape can be challenging. In this course, AI expert Lorenzo Johnson imparts vital lessons on harnessing AI for business growth. Lorenzo emphasizes the importance of correctly integrating AI tools and scaling operations, alerting you to common pitfalls. He provides valuable guidance on crafting personalized marketing strategies, enhancing user experiences, and leveraging customer feedback via AI. Lorenzo underscores the significance of upscaling and cross-selling tactics and preparing for the future of Generative AI. By the end of this course, you'll have a practical AI toolkit for your marketing and sales initiatives.

    This course was created by Madecraft. We are pleased to host this training in our library.

    Company logo for Madecraft; the letter M configured as part of a printing press

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    Lorenzo Johnson and Madecraft
    Lorenzo Johnson and Madecraft
    Instructor's Courses
    LinkedIn Learning is an American online learning provider. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology and Certifications. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. Microsoft acquired LinkedIn in December 2016.
    • language english
    • Training sessions 12
    • duration 35:16
    • English subtitles has
    • Release Date 2023/12/23