From Strategy to Success: Creating a Winning Social Media Game Plan

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Megs Hollis

2:13:35

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01 Welcome to the Class!.mp4

02:11

02 Class Overview.mp4

05:50

03 Bonus Resources.mp4

02:13

04 Your Project.mp4

02:38

05 Concepts & Your Glossary.mp4

01:33

06 The Attention Economy.mp4

02:05

07 Algorithms & Paid vs Organic.mp4

04:12

08 Marketing Funnel & Personas.mp4

03:20

09 Paid Media Models.mp4

03:57

10 Call to Actions.mp4

00:51

11 KPIs & Agency Lingo.mp4

04:28

12 Facebook & Instagram New Features & Trends.mp4

09:22

13 Twitter & LinkedIn New Features & Trends Trends.mp4

06:36

14 Mobile & Web Trends + Resources to help you!.mp4

04:53

15 My Positive Take to Life Online.mp4

06:01

16 Why a Career in Social Media.mp4

07:03

17 Location, Location, Location!.mp4

05:32

18 How to Conduct a Competitor Analysis.mp4

09:41

19 How to Conduct a SWOT Analysis.mp4

06:17

20 Wrapping up your Audit.mp4

05:42

21 Developing your Social Media Strategy.mp4

11:44

22 How to Execute your Strategy.mp4

11:51

23 How to Measure and Optimize.mp4

08:17

24 Bringing Everything Together.mp4

05:56

25 Thank you for joining!.mp4

01:22

ContentPlanner SMM101.csv.txt

Ebook SMM101.pdf.pdf.pdf

Glossary SMM101.pdf.pdf

Slides SMM101.pdf.pdf

Description

This course offers an engaging and exhilarating introduction to the world of strategy, focusing on the dynamic realm of social media. With my guidance, numerous strategists and aspiring strategists have learned to tackle essential questions such as "How should our business navigate the online landscape?" or "How do we stack up against our competitors?" by employing simple yet thought-provoking steps that drive action.

My teaching style is informal yet impactful, delivering a diverse range of content formats. You can expect to explore Google Slides Templates, Google Sheets templates, recommended software, invaluable hacks, and receive a complimentary ebook that delves into the intricacies of each social media platform.

Think of me as your go-to advisor for all your burning questions, from "How many hashtags should I use?" to "How do I create captivating reels?" or "What emerging technologies should I stay updated on?" I thrive on teaching social media strategy in a robust, relevant, and enjoyable manner, ensuring an abundance of tips, tricks, and hacks throughout the course.

What You'll Learn?

Marketing
Business
Social Media
Social Media Marketing
Social Media Strategy
Social Media Creativity
Social Media Content

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Social Media Management

Social Media Marketing

Megs Hollis

Instructor's Courses

Why hello! Hi there! Howzit.

My name is Megs. I am a digital marketing strategist by day and Youtuber & course creator by night. I love sharing everything I have learnt in the last ten years of working for digital agencies and brands in the realm of social media strategy and digital marketing best practise.

Together we can #dodigitalbetter

I have loads of short courses here on Skillshare all about Social Media Marketing as well as over on my Youtube channel. Huge passions of mine include:

Helping small business and solopreneurs with their social media

Sharing my toolkit and insider secrets after 10 years of working for digital agencies or as a digital marketing manager for brands - this means oodles of tips, tools, tricks and hacks!

Empowering young entrepreneurs to forge their own paths online - so whether this means becoming a Youtuber, launching an online course or setting up a website

In short? I am always here to help.

I live in sunny Cape Town, South Africa, and when I am not online you can find me trail running, boxing and taking photos of my pekingese, Blue. I am also an avid reader and find myself watching a lot of tutorial videos to keep learning skills online, can you say forever learning!

I'd love it if you joined in my journey so that together we can demystify digital marketing and transform our businesses together

Connect with me on Instagram & Learn more from me on Youtube

SkillShare

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