Figma for Digital Marketing and Growth Hacking [2022]

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Nikita Evsey

9:17:02

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0.1 1 Course Intro.mp4

03:33

1.2 1 Figma Account.mp4

04:12

2.2 2 Web App.mp4

03:19

3.2 3 Pricing How to Use It for Free.mp4

11:07

4.3 1 Figma Basic Interface.mp4

10:17

5.3 2 How to Use Team and Projects to Organize Your Files.mp4

05:13

6.3 3 Canvas.mp4

01:02

7.3 4 Menu.mp4

04:04

8.3 5 Tools.mp4

03:16

9.3 6 Options.mp4

01:17

10.3 7 Layers.mp4

04:41

11.3 8 Design Panel.mp4

02:10

12.3 9 Comments and Notifications.mp4

01:50

13.3 10 Pages.mp4

02:06

14.4 1 Figma Basics Intro.mp4

01:29

15.4 2 Text Layer.mp4

09:53

16.4 3 Fill Color Stroke Shadow Opacity.mp4

10:41

17.4 4 Frames.mp4

08:53

18.4 5 Shapes.mp4

28:17

19.4 6 Frames vs Shapes.mp4

05:07

20.4 7 Constraints.mp4

05:17

21.4 8 Ways to Export Files.mp4

05:23

22.5 1 Autolayout in Figma.mp4

17:22

23.5 2 Nested Autolayouts.mp4

14:09

24.6 1 Components Intro.mp4

01:30

25.6 2 Single Component.mp4

15:44

26.6 3 Components Autolayout.mp4

06:09

27.6 4 Nested Components.mp4

06:45

28.6 5 Detach Restore and Find Components.mp4

04:56

29.6 6 Component Library.mp4

02:30

30.6 7 Components Bug Fixing.mp4

03:05

31.7 1 Banners Intro.mp4

00:38

32.7 2 Button.mp4

06:37

33.7 3 Fill Background.mp4

07:17

34.7 4 Item Person.mp4

09:39

35.7 5 Logo.mp4

11:53

36.7 6 Text.mp4

19:20

37.7 7 Whole Banner.mp4

31:31

38.7 8 Control Panel.mp4

23:33

39.8 1 Google Banners Intro.mp4

00:46

40.8 2 Google Display Ads AKA Banners.mp4

26:41

41.8 3 Vertical Banners Tips.mp4

04:43

42.8 4 Mobile Banners Tips.mp4

02:47

43.8 5 A B Testing.mp4

05:57

44.8 6 Google Responsive Banners.mp4

09:01

45.8 7 The 20 of the Text Rule.mp4

11:08

46.8 8 Google Ads Template File Review.mp4

12:50

47.9 1 Facebook Instagram Banners Intro.mp4

01:05

48.9 2 Facebook and Instagram Banners.mp4

17:19

49.9 3 Stories Preview.mp4

06:41

50.9 4 20 of the Text Rule 2021.mp4

22:36

51.9 5 Stories Swipe up Markers.mp4

08:58

52.9 6 Facebook Carousel Ads.mp4

03:36

53.9 7 Facebook Ads Template File Review.mp4

03:57

54.10 1 Social Media Intro.mp4

00:49

55.10 2 Covers Profile Pictures.mp4

09:01

56.10 3 Social Media Posts.mp4

24:30

57.11 1 Plugins.mp4

15:15

58.12 1 Growth Board.mp4

18:56

59.12 2 Hypothesis Card.mp4

07:05

60.12 3 Hypothesis Formulas.mp4

07:48

61.12 4 AAARRR Funnel Intro.mp4

05:38

62.12 5 Statistical Significance.mp4

04:41

63.12 6 Growth Board Final Overview.mp4

08:49

64.13 1 Epilogue.mp4

00:40

Description

Create tons of banners for Google Ads, Facebook ads: in minutes. And much more! Boost your digital marketing skills.

Welcome to the "Figma for Digital Marketing and Growth Hacking" course, where you will learn:

-how to create professional graphics for your online marketing, affiliate marketing, or lead generation easily
-how to create dozens of advertising banners for Google Ads, Facebook Ads for A/B test in minutes
-how to create or change images for all your Social Media Marketing in minutes
-how to manage your hypothesis and control your A/B tests

The aim of this course is to help to bring you a lot of money, save you a lot of money and save you a lot of time in case if you do online advertising. I will teach you how to create tons of high-quality creatives, banners for your advertising fast. Really a lot! And really fast!

My name is Nikita Evsey and I'll be leading you through the course. I've been running a successful marketing agency for 8 years. I am a co-founder of an Ad-Tech startup. And I am one of the first 50 Google Certified Trainers ever. On behalf of Google, I have taught more than 1.000 marketers and entrepreneurs offline and more than 10.000 online.

I have designed this course to help people to be able to create marketing graphics: banners, cover images, posts, images for a website without hiring a designer.

I am NOT a designer and I will teach you how to design your marketing graphics.

I am NOT a designer, but last year I have created more than 3000 advertising banners for my A/B tests.

You will not become a world-class designer after this course, but you will get enough skills to create graphics on a high level and to do it fast. Really fast.

After some practice, you will be able to create massive sets of images in minutes.

We will start with Figma basics and move to automation tools like components, autolayout, and constraints. Then we will use all these to create generic banners, ads for Google and Facebook, and social media formats. Then we will learn some tips, try some plugins and templates that will speed up and automate your work. Finally, we will learn how to use the Growth Hacking board to test our hypothesis, conduct A/B testing, and so on.

The ideal student for this course is a marketer, growth hacker, or entrepreneur who wants to get more control of his o her work and do things faster and cheaper with still great quality. Also, it is good for beginner designers who want to create advertising banners on a big scale. There are no special requirements to enroll.

I look forward to see you inside

Here is a link to the file that we will use since the lesson about the Figma interface. Make a duplicate of this file into your drafts. Create a Figma account first if needed.

https://www.figma.com/file/CJ7qCvrwekcs4eXIxneaRZ/Figma-for-Digital-Marketing-and-Growth-Hacking-by-Nikita-Evsey

Google Ads Template: https://www.figma.com/file/szmEFN5tFxYzD4JQE03KSz/Smart-Banners-for-Google-Ads-v-1.2-latest

Facebook Ads Template: https://www.figma.com/file/lyy49Gu7bu1IFrXlupYjBP/Smart-Banners-for-Facebook-Ads-v-1.1

What You'll Learn?

Marketing
Business
User Acquisition
Digital Marketing
Google
Growth Hacking
Facebook

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Figma

Nikita Evsey

Instructor's Courses

Hello, I am Nikita Evsey

I've been running a successful marketing agency for 8 years. I am a co-founder of an Ad-Tech startup. And I am one of the first 50 Google Certified Trainers ever. On behalf of Google, I have taught more than 1.000 marketers and entrepreneurs offline and more than 10.000 online.

I am NOT a designer, but last year I have created more than 3000 advertising banners for my A/B tests.

I am a dedicated entrepreneur and I believe that entrepreneurship is the closest word to describe a force that impacts our globe and makes it possible to do things that we didn't even dream about.

It's not about money, it's not about asserting yourself in other's minds. It's about yourself. About widening limits, overcoming yourself, being proud of what you do, and loving what you do.

It doesn't necessarily mean that you have to own a business. It is a mindset that makes us be the best. And I love to be around, work with, rest with, talk to people that think or feel the same.

My top skills are:

Google Analytics

Product Analytics

Google Ads

Facebook Ads

Growth Hacking

Figma

Marketing Strategy

A/B testing

Conversion Rate Optimization

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