Digital Transformation for Management Consultants

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Asen Gyczew

4:20:04

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01 - Introduction

001 Introduction.mp4

02:32

002 A little bit about me.mp4

01:47

003 How the course is organized.mp4

02:35

004 How to deal with Blurry image.mp4

02:04

005 How to reach additional resources.mp4

01:06

external-links.txt

02 - Essential Concepts in Digitalization

001 Digitalization-v51-upload-version.pdf

001 Essential Concepts in Digitalization Introduction.mp4

01:00

002 General Framework for Digital Transformation.mp4

05:12

003 Tools for Digitalization.mp4

04:12

004 Levels of Digitalization.mp4

03:30

005 Benefits of Digitalization.mp4

03:38

03 - Digitalize Products

001 Digitalize Products Introduction.mp4

01:20

002 Digitalize the product Examples.mp4

04:29

003 Create a digital component as a part of non-digital product.mp4

03:53

004 Create services.mp4

03:23

005 Digital Services for Domestic Appliances Case Introduction.mp4

01:30

006 Digital Service for Domestic Appliances Data Available.mp4

03:35

006 Domestic-Appliances-Digital-v5-Empty.xlsx

007 Digital Service for Domestic Appliances Future Situation.mp4

04:13

007 Domestic-Appliances-Digital-v5.xlsx

008 Digital Service for Domestic Appliances Comparison.mp4

02:04

009 From SMCG to service Introduction Part 1.mp4

03:03

010 From SMCG to service Introduction Part 2.mp4

04:43

011 From SMCG to service Case Introduction.mp4

00:53

012 From SMCG to service If sold as a product.mp4

04:18

012 From-product-to-service-smartphones.xlsx

013 From SMCG to service If sold as a service Part 1.mp4

03:01

014 From SMCG to service If sold as a service Part 2.mp4

03:01

015 From SMCG to service Comparison.mp4

02:06

016 From SMCG to service Solution in Power Point.mp4

02:41

04 - Digitalize Sales & Marketing

001 Digitalize Sales Introduction.mp4

01:32

002 Overview of Digital Sales Channels.mp4

05:10

003 Digital Marketing Overview.mp4

04:11

004 3F.mp4

02:23

005 Freemium.mp4

03:56

006 Free Trial.mp4

05:25

007 Free.mp4

06:09

008 Freemium vs Free Trial vs Free Case Introduction.mp4

02:02

009 Freemium vs Free Trial vs Free Examples of SaaS businesses.mp4

02:03

010 Freemium vs Free Trial vs Free Solution Part 1.mp4

04:05

011 Freemium vs Free Trial vs Free Solution Part 2.mp4

04:34

012 Analyzing the profitability of sales channels Introduction.mp4

01:59

013 Analyzing the profitability of sales channels Cases Study in Consulting.mp4

03:54

013 LTV-and-CAC-consultingv2.xlsx

014 Analyzing the profitability of sales channels Cases Study in small service.mp4

07:31

014 Marketing-efficiencyv3.xlsx

05 - Digitalize Processes

001 Digitalize processes Introduction.mp4

01:29

002 Digitalization vs Stages of the Process.mp4

05:47

003 Selling insurance Case Introduction.mp4

01:22

004 Insurance-Digital-v4-Empty.xlsx

004 Selling insurance Data Available.mp4

03:57

005 Insurance-Digital-v4.xlsx

005 Selling insurance Solution.mp4

03:08

006 Restaurant digitalization Case Introduction.mp4

01:56

007 Restaurant digitalization Data Available Part 1.mp4

03:54

007 Waiter-Digital-v5-Empty.xlsx

008 Restaurant digitalization Data Available Part 2.mp4

02:59

009 Restaurant digitalization Current & Future Situation.mp4

02:31

009 Waiter-Digital-v5.xlsx

010 Restaurant digitalization Comparison.mp4

02:00

011 Customer Service Improvement Case Introduction.mp4

01:09

012 Customer Service Improvement Data Available.mp4

03:54

012 Customer-Service-Fashion-Retailer-v6-Empty.xlsx

013 Customer Service Improvement Solution.mp4

05:07

013 Customer-Service-Fashion-Retailer-v6.xlsx

014 Automation General approach.mp4

03:44

015 Automation in Office.mp4

03:19

016 Cost reduction Investment Ceramic Tiles Introduction.mp4

01:30

017 Cost reduction Investment Ceramic Tiles Current Costs.mp4

02:23

017 Cost-reduction-investment-Ceramic-Tiles.xlsx

018 Cost reduction Investment Ceramic Tiles Future Costs.mp4

02:41

019 Cost reduction Investment Ceramic Tiles NPV.mp4

04:22

020 Cost reduction Investment Ceramic Tiles Solution in Power Point.mp4

02:06

021 Transfer costs to customers.mp4

04:54

022 Transfer costs to suppliers.mp4

05:30

06 - Multichannel

001 What is multichannel.mp4

02:14

002 Main problems with multichannels.mp4

03:56

003 Pricing dilemma - Problem.mp4

01:57

004 Pricing dilemma - Solution.mp4

02:42

005 Cannibalization of sales by offline Introduction.mp4

02:13

006 Cannibalization of sales by online Introduction.mp4

02:32

007 Cannibalization of sales Case Study.mp4

01:19

008 Cannibalization of sales Tips how to estimate it.mp4

01:01

009 Cannibalizationv4.xlsx

009 Cannibalization of sales Case Study Calculation in Excel.mp4

03:42

07 - Digitalization Case Studies

001 Digitalization Case Studies Introduction.mp4

01:04

002 Digitalization in Hotel.mp4

03:28

003 Digitalization in Retail.mp4

05:29

004 Digitalization in Healthcare.mp4

05:05

08 - Modeling in Excel the Business

001 Modeling in Excel the Business Introduction.html

002 Parcel Lockers Case Introduction.mp4

02:14

003 Parcel Lockers Data Available Part 1.mp4

03:52

003 Parcel-lockers-business-v7-Empty.xlsx

004 Parcel Lockers Data Available Part 2.mp4

04:04

005 Parcel Lockers Data Available Part 3.mp4

02:34

006 Parcel Lockers Costs and Sales & Margin.mp4

03:47

006 Parcel-lockers-business-v7.xlsx

007 Parcel Lockers P&L.mp4

03:17

008 Parcel Lockers Cash Flow.mp4

03:09

009 Other Business Models.html

external-links.txt

09 - Conclusions

001 Bonus Lecture.html

Description

A practical guide on how to do digital transformation, digitalization of businesses

What You'll Learn?

How to Define Digital Strategy
How to digitalize a business
How to digitalize products
Analyze the costs and benefits of digitalization projects
Digitalize Sales & Marketing
Digitalize Processes
Model in Excel businesses with digital components

Who is this for?

Management Consultants

Managers

Business Analysts

Project Managers

Investment Analysts

What You Need to Know?

Basic or intermediate Excel

Basic knowledge of economics

Basic or intermediate knowledge of finance & accounting

More details

Description
What is the aim of this course?
More and more firms are looking for ways to digitalize their operations. Since this is usually a new thing for them, they hire consultants to help them achieve this goal. When it comes to digitalization there are many options that you can consider. Thatâ€™s why creating a strategy for digitalization is pretty challenging. To make your life easier, we have created a simple yet useful framework that will help you conduct digitalization projects for your customers. In this course, I will teach you how to define the digitalization strategy and perform fast and efficiently different types of analyses during consulting projects.
In the course you will learn the following things:
What options you should consider when defining the digitalization strategy
How to define the digitalization strategy
How to analyze the benefits of digitalization in Excel
How to model in Excel businesses that have a big digital component
How to digitalize products, sales & marketing, and processes
This course is based on my 15 years of experience as a consultant in top consulting firms and as a Board Member responsible for strategy, performance improvement, and turn-arounds in the biggest firms from Retail, FMCG, SMG, B2B, and services sectors that I worked for. I have carried out or supervised over 90 different performance improvement projects in different industries that generated a total of 2 billion in additional EBITDA. On the basis of what you will find in this course, I have trained in person over 100 consultants, business analysts, and managers who now are Partners in PE and VC funds, Investment Directors and Business Analysts in PE and VC, Operational Directors, COO, CRO, CEO, Directors in Consulting Companies, Board Members, etc. On top of that my courses on Udemy were already taken by more than 200 000 students including people working in EY, McKinsey, Walmart, Booz Allen Hamilton, Adidas, Naspers, Alvarez & Marsal, PwC, Dell, Walgreens, Orange, and many others.
I teach through case studies, so you will have a lot of lectures showing examples of analyses, and tools that we use. To every lecture, you will find attached (in additional resources) the Excels as well as additional presentations, and materials shown in the lectures so as a part of this course you will also get a library of ready-made analyses that can, with certain modifications, be applied by you or your team in your work.
Why have I decided to create this course?
Digitalization projects are fast-paced and require an analytical approach. You have to also master different skills and tools that you will be using during such projects especially generating potential ideas, analyzing in Excel, and creating simplified financial models. Most firms donâ€™t give you the full toolbox that you need. This may lead to huge frustration during digitalization projects and a lot of inefficiencies.
Therefore, I have decided to create this course that will help students understand or refresh the main skills and tools that they need during Digitalization Projects. The course will give you the knowledge and insight into real-life case studies that will make your life during a consulting project much easier. Thanks to this course, you will know what and how to do during Digitalization Projects. You will master how to analyze data and draw conclusions from the analyses. On top of that, you will also master the essential information related to defining Digitalization Strategy.
To sum it up, I believe that if you want to become a world-class Management Consultant or Business Analyst you have to have a pretty decent understanding of Digitalization Projects and analyses done during such projects. That is why, I highly recommend this course to Management Consultants or Business Analysts, especially those that will work on strategy and process improvement. The course will help you become an expert in Digitalization on the level of McKinsey, BCG, Bain, and other top consulting firms.
In what way will you benefit from this course?
The course is a practical, step-by-step guide loaded with tons of analyses, tricks, and hints that will significantly improve the speed with which you understand, and analyze businesses. There is little theory â€“ mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will learn:
What options you should consider when defining the digitalization strategy
How to define the digitalization strategy
How to analyze the benefits of digitalization in Excel
How to model in Excel businesses that have a big digital component
How to digitalize products, sales & marketing, and processes
You can also ask me any question either through the discussion field or by messaging me directly.
How is the course organized?
The course is divided currently into the following sections:
Introduction. We begin with a little introduction to the course as well as some general info on how the course is organized
Essential Concepts. We will start by looking and the essential concepts and the general framework that you can use to define the strategy of digitalization. This will help you define your next steps.
Digitalize Products. Digital products, help firms scale their business and stay relevant. In this section, we will see how you can explore this direction of digitalization.
Digitalize Sales & Marketing. The development of new solutions in digital technologies allows companies to quickly reach new customers. In this section, we will discuss how to digitize your sales and marketing.
Multichannel. Firms that sell both in offline and online channels are called multichannel firms. In this section, we will discuss some challenges that such an approach may create
Digitalize Processes. Firms devote a lot of attention to the digitalization of processes. This enables them to save a lot of money, move faster and provide a better customer experience.
Digitalization Case Studies. Now letâ€™s look at some case studies that will show you the bigger picture of digital transformations. We will look at 3 different industries: healthcare, retail, restaurants, and hotels.
Modeling in Excel the Business. As a part of the digitalization project, you may be asked to model a whole new business in Excel. Thatâ€™s why we will look at how such a model can be built.
You will be able also to download many additional resources
1. Useful frameworks and techniques
2. Analyses shown in the course
3. Additional resources
4. Links to additional presentations, articles, and movies
5. Links to books worth reading
At the end of my course, students will be able toâ€¦
Define Digital Strategy
You will know how to digitalize businesses
Digitalize Products
Analyze the costs and benefits of digitalization projects
Digitalize Sales & Marketing
Digitalize Processes
Model in Excel businesses with digital components
Who should take this course? Who should not?
Management Consultants
Business Analysts
Managers
Financial Controllers
Investment Analysts
Project Managers
What will students need to know or do before starting this course?
Basic or intermediate Excel
Basic knowledge of economics
Basic or intermediate knowledge of finance & accounting
Who this course is for:
Management Consultants
Managers
Business Analysts
Project Managers
Investment Analysts

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Digital Transformation

Asen Gyczew

Instructor's Courses

Expert in performance improvement, scaling businesses, and turning-around companies with significant experience both in management as well as in supervision of medium size companies (EUR 20 – 500 million) and startups. I have trained in person over 100 consultants, business analysts, and managers who now are Investment Directors, CEO, Partners in PE and VC funds, Sales and Marketing Directors, Operational Directors, COO, Directors in Consulting Companies, Supply Chain Directors, Board Members, etc. Functional experience: performance improvement, strategy development, startups, intrapreneurship, post-merger integration and cost reduction, due diligence, turn-arounds, PMO; Industry experience: SMCG (domestic appliances, furniture, ceramic tiles), FMCG (cosmetics, juice, meat), retail (electronics, convenience shops, pharmaceuticals, DIY, vending, fashion, toys), B2B (aluminum system, plywood, alcohol, reagents, loading systems), services (MRO, consulting, outsourcing), foodtech, marketplacesCountries: Poland, Serbia, Russia, Ukraine

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