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Copywriting Course: The Power of Storytelling + 33 Stories

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Ing. Tomas Moravek | Facebook Ads Expert,SEO, Facebook Ads & Digital Marketing Academy

1:15:39

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  • 1.1 1- (Trailer Script) Storytelling.mp3
  • 1. The Power of Storytelling + 31 Stories.mp4
    01:05
  • 2.1 2- (Your Story).mp3
  • 2.2 COMPLETED Storytelling Masterclass - Improving Sales & Becoming Copywriter.docx
  • 2.3 completed storytelling masterclass - improving sales & becoming copywriter.zip
  • 2.4 COMPLETED Storytelling Masterclass - Improving Sales & Becoming Copywriter.pdf
  • 2. Your Story.mp4
    01:24
  • 3.1 Copywriting Listening 2023.mp3
  • 3.2 Copywriting Ultimage Guide.docx
  • 3.3 Copywriting Ultimage Guide.pdf
  • 3.4 Facebook Group.html
  • 3.5 Google Drive Resource Centre.html
  • 3.6 Udemy App for Apple.html
  • 3.7 Udemy App for Google.html
  • 3. Udemy App & Facebook Group & Resource Centre.mp4
    02:50
  • 4.1 3- (The power of a well-told story).mp3
  • 4. The power of a well-told story.mp4
    01:22
  • 5.1 4- (Benefits of Storytelling in Copywriting).mp3
  • 5. Benefits of Storytelling in Copywriting.mp4
    03:32
  • 6.1 5- (Guide on how to write storytelling copy that can attract, persuade, and sell).mp3
  • 6. Guide on how to write storytelling copy that can attract, persuade, and sell.mp4
    03:16
  • 7.1 6- (How to Persuade Readers Through Story Telling).mp3
  • 7. How to Persuade Readers Through Story Telling.mp4
    05:02
  • 8.1 7- (How To Tell a Story).mp3
  • 8. How To Tell a Story.mp4
    03:57
  • 9.1 8- (Story 1 - How David increased the Sales through Power of Storytelling).mp3
  • 9. Story 1 - How David increased the Sales through Power of Storytelling.mp4
    01:52
  • 10.1 9- (Story 2 - Ultimate Weekend Getaway).mp3
  • 10. Story 2 - Ultimate Weekend Getaway.mp4
    01:26
  • 11.1 17- (Story 10 - Jasmine Learns About Website Creation).mp3
  • 11. Story 3 - A Couples Retreat to Remember.mp4
    05:23
  • 12.1 11- (Story 4 - Perfect Wedding Day Experience).mp3
  • 12. Story 4 - Perfect Wedding Day Experience.mp4
    01:56
  • 13.1 12- (Story 5 - The Ideal Wedding for Clarissa).mp3
  • 13. Story 5 - The Ideal Wedding for Clarissa.mp4
    05:30
  • 14.1 13- (Story 6 - Social Media Marketing Services Story).mp3
  • 14. Story 6 - Social Media Marketing Services Story.mp4
    01:56
  • 15.1 14- (Story 7 Social Media Woes in the Business World) (enhanced).mp3
  • 15. Story 7 Social Media Woes in the Business World) [Enhanced].mp4
    04:38
  • 16.1 15- (Story 8 - Entire Email Campaign from Start to Finish) .mp3
  • 16. Story 8 - Entire Email Campaign from Start to Finish.mp4
    03:45
  • 17.1 16- (Story 9 - While we took Care of the Website).mp3
  • 17. Story 9 - While we took Care of the Website.mp4
    01:48
  • 18.1 17- (Story 10 - Jasmine Learns About Website Creation).mp3
  • 18. Story 10 - Jasmine Learns About Website Creation.mp4
    04:41
  • 19.1 18- (Story 11 - Blissed Meta Campaigns Launch & Constant Care Service).mp3
  • 19. Story 11 - Blissed Meta Campaigns Launch - Constant Care Service.mp4
    01:46
  • 20.1 19- (Story 12 - Maximize the Return on Investment).mp3
  • 20. Story 12 - Maximize the Return on Investment.mp4
    01:29
  • 21.1 20- (Story 13 - Discover the Magic of our Restaurant!).mp3
  • 21. Story 13 - Discover the Magic of our Restaurant!.mp4
    01:08
  • 22.1 21- (Story 14 - Sunday Brunch Experience).mp3
  • 22. Story 14 - Sunday Brunch Experience.mp4
    01:19
  • 23.1 22- (Story 15 - A Sunday Brunch and a New Perspective).mp3
  • 23. Story 15 - A Sunday Brunch and a New Perspective.mp4
    04:05
  • 24.1 23- (Story 16 - Ultimate Beach Escape Short Story).mp3
  • 24. Story 16 - Ultimate Beach Escape Short Story.mp4
    00:23
  • 25.1 24- (Story 17 - Experience the Magic Yourself).mp3
  • 25. Story 17 - Experience the Magic Yourself.mp4
    01:20
  • 26.1 25- (Story 18 - Experience the Ultimate Grooming Experience at Heaven Barber).mp3
  • 26. Story 18 - Experience the Ultimate Grooming Experience at Heaven Barber.mp4
    01:44
  • 27.1 26- (Story 19 - Commitment to Quality).mp3
  • 27. Story 19 - Commitment to Quality.mp4
    01:14
  • 28.1 27- (Story 20 - Discover the Fashion World that youll never want to leave Short Story).mp3
  • 28. Story 20 - Discover the Fashion World that you will never want to leave.mp4
    00:37
  • 29.1 28- (Story 21 - Fashion Destination that will always keep you Ahead of the Curve).mp3
  • 29. Story 21 - Fashion Destination that will always keep you Ahead of the Curve.mp4
    00:59
  • 30.1 29- (Story 22 - Dont settle for an Ordinary Bathroom).mp3
  • 30. Story 22 - Do not settle for an Ordinary Bathroom.mp4
    01:18
  • 31.1 30- (Story 23 - Jim is living his Dream of being a successful Ecommerce Entrepreneur).mp3
  • 31. Story 23 - Jim is living his Dream of being a successful E-commerce Entrepreneur.mp4
    01:22
  • 32.1 31- (Story 24 - Now, he couldnt imagine his Life without Regular Exercise).mp3
  • 32. Story 24 - Now, he could not imagine his Life without Regular Exercise.mp4
    01:32
  • Description


    Master the Art of Storytelling in Copywriting and Elevate your Content to Engage, Inspire, and Convert your Audience.

    What You'll Learn?


    • Learn to master the art of copywriting & take your business to the next level. Create a memorable experience for your readers. Create an emotional connection.
    • Boost conversions: Storytelling can help to increase conversions by up to 30%. When you use stories in your copywriting, you create an emotional connection.
    • Build trust: When you tell a story, you create an emotional connection with your audience, and this helps to build trust between you and your readers.
    • Engage readers: According to a study, storytelling can increase the engagement of readers by up to 7 times more than traditional marketing methods.
    • Increase retention: People remember stories better than facts and figures. A study showed that information presented in a story is 22 times more memorable.
    • Differentiate your brand: Storytelling allows you to differentiate your brand by showcasing your unique values, mission, and vision. Highlight the benefits.
    • Increases social sharing: Stories are more likely to be shared on social media than traditional marketing messages. Engage readers. Create a lasting impression.
    • Build brand personality: By sharing stories that align with your brand's values, you can create a stronger connection with your audience & build brand loyalty.

    Who is this for?


  • This Udemy course on storytelling can be valuable for anyone looking to improve their storytelling skills, whether it's for personal or professional use. It can be particularly helpful for writers, marketers, entrepreneurs, public speakers, content creators, and anyone who wants to connect with their audience on a deeper level. No prior experience or knowledge in storytelling is required, as the course covers both basics and advanced techniques.
  • What You Need to Know?


  • Open and happy mindset.
  • More details


    Description

    The Ultimate Guide to Crafting Stories that will Attract, Persuade, and Sell

    In fact, students at Stanford University were asked to share facts with their classmates: 63% remembered the stories and only 5% remembered the actual statistics that were cited.

    • Stories are 22 times more memorable than facts alone. (Source: Jennifer Aaker, Stanford Graduate School of Business)

    • Stories are processed in the brain differently than facts and statistics, activating more areas and increasing engagement. (Source: Paul J. Zak, Claremont Graduate University)

    • Stories can increase the likelihood of a sale by up to 30%. (Source: Vanessa Boris, Harvard Business Review)

    • Stories can increase trust and empathy, making it easier to build relationships with customers and clients. (Source: Robert McKee, storytelling expert)

    • Stories can increase the perceived value of a product or service, leading to higher prices and greater profits. (Source: John Jantsch, Duct Tape Marketing)

    Are you tired of staring at a blank page, wondering how to write copy that will truly connect with your audience?

    We invite you to join our copywriting storytelling course, where you will learn the art of crafting compelling stories that captivate and engage your audience.

    Through our course, you will receive HQ voiceovers that you'll love to listen to, which can be downloaded as MP3. You'll also have access to ready-made professional storytelling templates, which you can easily customize for your needs.

    Our course is designed to be fun and engaging, with animated videos that help you master the storytelling craft. You'll learn how to create stories that sell, that inspire, and that leave a lasting impression on your readers.

    Our templates will save you valuable time and energy, making your life much simpler as you create copy that truly resonates with your audience. Whether you're a blogger, marketer, or just someone who loves to tell stories, our course is perfect for anyone who wants to take their storytelling skills to the next level.

    Imagine a world where you effortlessly craft compelling stories that captivate your audience and leave them wanting more. A world where storytelling is not a burden, but a joy. That world is now within reach.

    Introducing our Storytelling Copywriting Course, the ultimate solution for anyone struggling to create captivating content that resonates with their audience. With our course, you'll receive high-quality voiceovers that are enjoyable to listen to and easy to download as MP3s.

    But that's not all. You'll also have access to templates that are fully customizable for your unique needs. Say goodbye to writer's block and hello to creative inspiration with our animated videos that make learning fun and engaging.

    And best of all, once you complete the course, you'll be equipped with the tools and knowledge to make storytelling an effortless part of your daily routine. No more struggling to come up with ideas, no more endless hours spent on writing and editing. With our course, you'll have everything you need to succeed.

    Your Online Course for Storytelling and Selling Your Products or Services

    Business is tricky. There are a lot of hoops to jump through and even with the best advice, your business is subject to intense competition. It appears you are always working to make the next big sale or promote your company like an expert. It is a lot to take on, but there is an easier way to get the word out about your business and keep selling your products.

    The key is not in how much content you can produce, but the type of content you are putting out about your business. We are working with individuals and large businesses right now to explode their ROI potential through story telling.

    Why Tell Stories

    Think back to a time when you were in school. What do you remember most? Was it the history with a lot of facts and figures? Science with all those mind-numbing theories or even Math with the mind-boggling equations. Likely none of that was memorable unless you chose to go into that specific field. Most people fail to hold on to information that is full of boring facts.

    Think of what you do remember about your school experience. Most likely, you remember the teacher that told stories of her own life or someone else’s in relation to the lesson being learned. History can be boring when reading from a history book, but when the facts are mixed with stories, we tend to hold onto the core lesson.

    How Can Storytelling Possibly Help My Business?

    The most impactful stories are those that have facts dotted within them. Even the most audacious and fictional stories have some level of factual integrity whether it is a date of an event or a specific person the author wants you to remember. The concept of story telling is among the oldest form of history in the world. Before the written word was a thing, people were telling stories to be passed down through the generations.

    This concept is highly adaptable to the business world and best of all, any business model can use this tactic. It is a simple concept really, but to put it in easier terms, let’s look at a bed and breakfast concept.

    How To Tell a Story

    Story telling is all about creating the setting. First, we introduce the characters with a little background.

    Candace and Owen had been married for 7 years. They had three children, 2 dogs, and a guinea pig.

    (Next, introduce the problem.)

    Both had worked for many years and provided a great deal for their family. However, the daily grind and continued routine of their existence made it difficult to truly connect with one another. They needed a break from the mundane and a weekend away was the only way to get it.

    (Now this is where you can place the business name)

    Willow’s Perch is a bed and breakfast located less than an hour away from Candace and Owen’s home.

    Setting the Scene

    Setting the scene is the most important aspect of selling your story. You have introduced your business and now you must include amenities the couple would enjoy while they were staying with you. Describe the grounds, activities, and even the food and staff you want to emphasize to make the story what it needs to be to sell your concept.

    Candace and Owen had taken off work for the weekend and Candace’s parents were taking over the family so they could have a break. The couple anticipated the many activities Willow’s Perch was known for. (This is where you can describe a few), but most of all, they desired time to reconnect and remember why they fell so desperately in love so many years ago.

    The goal is to paint your business in the highest light possible while telling the story of the experience of the couple. The story makes it real for your clientele and allows them to connect with the individuals you are describing.

    What We Do

    We will teach you, in detail how to tell a story of your business. The small synopsis above is just a sample of how to effectively talk about your business in story form. We offer a step-by-step instructional experience that can be downloaded to your MP3 player or played directly online. Listen when and where you want to without having to go to any classes.

    Learn professional story telling from experts in the field and see your business grow by leaps and bounds. All the marketing tactics in the world cannot replace the highly impactful nature of just telling a story. Let us teach you how to market your business in this way and get the word out about your business.

    Join us Today

    So join us today and discover the power of storytelling for yourself. It's time to enjoy your writing journey and let your creativity flow.

    Best regards,

    Ing. Tomas Moravek & Team

    Awarded Digital Marketing Expert

    Who this course is for:

    • This Udemy course on storytelling can be valuable for anyone looking to improve their storytelling skills, whether it's for personal or professional use. It can be particularly helpful for writers, marketers, entrepreneurs, public speakers, content creators, and anyone who wants to connect with their audience on a deeper level. No prior experience or knowledge in storytelling is required, as the course covers both basics and advanced techniques.

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    Ing. Tomas Moravek | Facebook Ads Expert
    Ing. Tomas Moravek | Facebook Ads Expert
    Instructor's Courses
    Since 2018 Ing. Tomas Moravek has helped 700,000+ Udemy students to learn Facebook, Instagram, and Messenger Ads, as well as modern digital marketing skills. Tom has been advising companies like RE/MAX on how to generate more leads and sales since 2014, and in 2016, he received the Internet Efficiency Award for leading Facebook Ads Campaigns.Tom has previously worked as a Cambridge ESOL Examination Manager for the European Education Centre, and was awarded the 2008 European Prize Label for his work teaching the blind in 2010, by the Ministry of Education in Prague.In 2021 he was the first Udemy instructor to help students overcome the challenges presented by the Apple & EU restrictions associated with Facebook Ads.Tom is driven by a passion to to help people live better lives and achieve their potential, and he strives to offer access to acquiring the valuable skills needed in our digital age. His lifetime mission is to deliver the ultimate in educational value to his students - so they can upskill and unlock new opportunities, wherever they are in the world."I have been enjoying the course. It's very straight forward and clear. I love the step by step processes in your Digital Marketing Course. I now have a job in a digital marketing company. I'm working as a copywriter and account manager for a team of developers and graphic designers. I'm currently working for Puerto Rico's Swimming Federation, writing 2 blog posts and 16 social media posts every month, and get extra income as the account manager. Thank you so much for the knowledge and help throughout the course. You have been very helpful in my path to great success." Gabriel"Hey Tom, I am very happy to purchase your course. I have generated leads at only 6 rs per lead with the help of strategy shared by you and by optimising my business manager to be ready for apple restrictions in your Udemy course. I have a facebook and instagram page since last 1 and a half years for my music academy business. Before buying your course, My cost per lead used to be 35 to 50 rs per lead through my conventional targeting. But after I studied under you, I ran conversion ads for leads by targeting custom audience of people who engaged on my facebook and instagram page and 1% lookalike audience of these custom audiences in India and it worked like a magic. 6 rs per lead is very very cheap and I am saving lot of money. Thank you so much. Lots of love." Harshad"Hi Tom. This is so unbelievable lesson that I always wanted to catch. In this video I have found a lot of my previous mistakes in doing FB ads. The big mistake was the budget optimisation (lost some money before). Here I have found some info about it and improved it in my auction. Thanks for this course. It was good. You are a good teacher. I can recommend you to my friends." Assylkhan"This is the only course you need. For Real, Tomas is delivering so much value, it's almost criminal. I have followed a lot of Facebook ads courses. None of them made me feel confident like this one. Thank you again for this course. There is so much value, much more than in others that costs 997€." Thomas"Tomas is passionate about Facebook advertising and he knows his stuff. Watch carefully, he is sharing exactly what works for him. He answers questions and goes above and beyond what you would expect from a teacher. I'm 10 videos into the course and I have my first client. I simply shared a little bit of the knowledge that Tomas shared and the client ASKED ME to help him with his marketing." Rory
    SEO, Facebook Ads & Digital Marketing Academy
    SEO, Facebook Ads & Digital Marketing Academy
    Instructor's Courses
    We invest into quality of Digital Marketing educational courses to help all people around the globe to gain new skills and have better lives.We have a passion for success of our students:"AWESOME COURSE! When I started this course I did it only to promote the products I sell on Amazon. But I started to really like marketing thanks to Tomas. So now, one month later, I signed my first client last week for 800$/month that I will handle social media marketing for. And a meeting with potential second client booked! Did not expect that when starting this course, but it is truly awesome." JesperSEO, Facebook Ads & Social Media Academy brings you digital marketing courses that are affordable & based on practical real case studies. So, you can apply the concepts taught & take your career or business to the next level.
    Students take courses primarily to improve job-related skills.Some courses generate credit toward technical certification. Udemy has made a special effort to attract corporate trainers seeking to create coursework for employees of their company.
    • language english
    • Training sessions 32
    • duration 1:15:39
    • Release Date 2023/07/28