Content Marketing: Online Reviews in Social Media

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Melodie Tao

57:43

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1. Introduction

01. The power of positive social media reviews.mp4

01:35

2. How to Post Positive Social Media Reviews

02. Social media profile tune-up.mp4

03:31

03. Why its important to post positive reviews.mp4

01:45

3. Identifying Different Platforms for Social Media Reviews

04. Surveying the platforms for social media reviews.mp4

04:48

05. Setting up a Google Reviews page.mp4

03:20

06. Setting up a Facebook Reviews page.mp4

02:41

07. Setting up a LinkedIn Reviews page.mp4

04:56

4. How to Generate Online Reviews

08. Who to ask for an online review.mp4

02:48

09. Make it easy for clients when gathering online reviews.mp4

05:12

010. Follow-up customers when gathering online reviews.mp4

05:47

5. Repurposing Online Reviews in Social Media

011. Creating social media images with your reviews.mp4

05:36

012. Featuring your online reviews on social media.mp4

03:20

013. Featuring your online reviews in emails.mp4

01:58

014. Featuring your online reviews on your website.mp4

04:28

015. Featuring your online reviews on video.mp4

04:25

6. Conclusion

016. Building your online review strategy.mp4

01:33

Description

For business owners, online reviews are a powerful asset in your marketing toolkit that can make or break a sale, and having real customers recommend products offers more credibility than advertising copy or a manufacturer’s claims. In this course, Melodie Tao outlines the best practices for leveraging online reviews to advance your content and social media marketing strategies. Melodie covers the critical elements of planning and executing a strategy for online reviews, covering topics like social media profile tune-ups, becoming an industry resource, setting up pages in major platforms like Google, Facebook, and LinkedIn, and repurposing online reviews in social media. If you’re looking to boost your company’s online profile, join Melodie as she takes you step-by-step through the process of making your business stand out with online reviews.

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Social Media Management

Social Media Marketing

Content Marketing

Melodie Tao

Instructor's Courses

Linkedin Learning

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LinkedIn Learning is an American online learning provider. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology and Certifications. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. Microsoft acquired LinkedIn in December 2016.