Configuration in Salesforce Marketing Cloud

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Justin Zucker

1:10:42

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01. Course Overview

01. Course Overview.mp4

01:20

02. Explaining Business Units Account Settings and FTP in Salesforce Marketing Cloud

02. Creating and Administering Business Units.mp4

11:41

03. Using the Marketing Cloud SFTP to Import and Export Data.mp4

11:47

04. Explaining Account and Feature Settings within the Setup App.mp4

09:48

05. Using Brand Builder and Additional Administration Settings.mp4

04:21

03. Setting up Users Roles and Permissions within Salesforce Marketing Cloud

06. Explaining Users Roles and Permissions Setting up Users.mp4

08:03

07. Marketing Cloud Standard Roles and Custom Roles Explained.mp4

12:27

04. Creating and Managing Installed Packages within Salesforce Marketing Cloud

08. Learning About Installed Packages .mp4

05:09

09. Creating an API Integration with Installed Packages .mp4

06:06

Description

This course will teach you how to set up Salesforce Marketing Cloud as an administrator: setting up business units, users, permission sets, API packages, FTP accounts, and general administration settings.

What You'll Learn?

If you just enabled Salesforce Marketing Cloud, or have been tasked with being your organization’s Marketing Cloud administrator, then this course will get you on the fast track to getting your organization set up to start using Marketing Cloud. In this course, Configuration in Salesforce Marketing Cloud, you will learn how to set up Marketing Cloud as an administrator. First, you will cover all of the basic setup and configuration as well as deeper dives into security settings. Next, you will understand how to create and manage business units, users, permission sets, and API packages. Finally, you will learn how to configure your account to adhere to brand styles. After completing this course, you will have the skills and knowledge needed to function as a full Marketing Cloud administrator, with the ability to set up and manage users, create integration points for developers, and manage your enterprise’s security within Marketing Cloud.

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Salesforce

Justin Zucker

Instructor's Courses

Justin comes to Pluralsight with over 6 years of experience with Salesforce Marketing Cloud, starting out using the platform as a marketer and then transitioning to an administrator, developer and consultant. He has had the privilege on working on projects for the most recognized brands in the world in the areas of entertainment, retail, life sciences and financial services. He specializes in the areas of Salesforce Marketing Cloud architecture and development, including a master level understanding of AmpScript, the Marketing Cloud scripting language. Whether its creating highly personalized and dynamic emails, setting up complex integrations or coding custom preference centers, Justin has just about done it all with the Marketing Cloud platform.

Pluralsight

View courses Pluralsight

Pluralsight, LLC is an American privately held online education company that offers a variety of video training courses for software developers, IT administrators, and creative professionals through its website. Founded in 2004 by Aaron Skonnard, Keith Brown, Fritz Onion, and Bill Williams, the company has its headquarters in Farmington, Utah. As of July 2018, it uses more than 1,400 subject-matter experts as authors, and offers more than 7,000 courses in its catalog. Since first moving its courses online in 2007, the company has expanded, developing a full enterprise platform, and adding skills assessment modules.