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Build an Email List: Email Marketing Strategies to Build and Grow Your Audience

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Lauren Lbik

1:15:58

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  • 01 Welcome to the Course!.mp4
    01:41
  • 02 Why Email is Important.mp4
    02:32
  • 03 Building Relationships with Email.mp4
    01:57
  • 04 Preconceived Notions About Email.mp4
    02:40
  • 05 Who Are Your People.mp4
    02:42
  • 06 Emails Should Have a Purpose.mp4
    01:57
  • 07 Prioritizing Email Opt-Ins.mp4
    01:32
  • 08 Creating Your Lead Magnet.mp4
    04:09
  • 09 Types of Opt-ins and Placement.mp4
    02:55
  • 10 Email Marketing Services.mp4
    01:54
  • 11 Opt-in Forms.mp4
    02:23
  • 12 Write Your Welcome Email.mp4
    02:09
  • 13 Landing Pages.mp4
    02:40
  • 14 Scroll Mats.mp4
    01:58
  • 15 Testing and Optimizing.mp4
    03:04
  • 16 Email Writing Tips.mp4
    03:18
  • 17 A B Perspective.mp4
    02:27
  • 18 Email Deliverability.mp4
    04:15
  • 19 Sending Broadcasts.mp4
    01:55
  • 20 Automated Sequences.mp4
    01:59
  • 21 Welcome Sequence.mp4
    10:13
  • 22 Surveying Your Audience.mp4
    03:45
  • 23 Rules, Tags, and Automations.mp4
    03:04
  • 24 Cleaning Your List.mp4
    03:13
  • 25 Tracking Your Progress.mp4
    03:18
  • 26 Key Takeaways.mp4
    02:18
  • file.zip
  • Description


    Ready to build an email list!? Email marketing is one of the best ways to build your audience quickly – and connect with them on a deeper level. It’s a great way to share new content, build relationships, get feedback, and so much more. It’s honestly been life-changing in my own online business. 

    This surprised me because I hated writing emails when I first started my blog business. I’m an inbox zero girl and I didn’t belong to any unnecessary email lists. I just didn’t understand – but with time, I learned. I also learned how to grow my email list to over 100,000 subscribers.

    Now, I not only LOVE writing emails to my audience, but I also find that I’m very GOOD at it! It has helped me to really get to know my audience, learn what they are looking for, and understand how I can best deliver that content.

    In this class, I’m sharing my best email marketing secrets and strategies that I have learned while running multiple online businesses in various niches. 

    Important class links:

    In this class, you will learn how to:

    • Build an email list of engaged subscribers
    • Build a high-converting form and landing page to get subscribers
    • Prioritize your opt-ins to maximize conversions
    • Build your first automated welcome sequence
    • Build trust and relationships with your audience
    • Use surveys to learn more about your audience and their needs
    • Track analytics, test, and optimize to improve conversion rates
    • Use rules and tags to clean your list and improve deliverability

    And so much more!

    This class is for anyone wanting to learn how to build an email list from scratch or just improve their email writing strategies for getting more subscribers and writing better emails. It’s really all about how to communicate better with your audience.

    It's suitable for all levels -- especially beginners!

    What You'll Learn?


      • Marketing
      • Business
      • Email
      • Content Marketing
      • Email Marketing
      • Email List
      • Email Writing

    More details


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    Hey, I'm Lauren - an online creator and teacher!

    I started my first online business in 2016. I didn't have any special background at the time. In fact, I was a CPA at the time. Since then, I've started multiple online businesses in various niches. I've been able to quit my full-time job as an accountant and start traveling the world, which has always been a big dream of mine.

    Now, I'm here to teach you everything I know about starting and growing an online business!

    Everything from...

    • content creation and marketing,
    • social media and SEO,
    • email marketing,
    • creating and selling products,
    • podcasting,
    • and so much more!

    I have grown email lists, YouTube channels, Pinterest accounts, you name it -- to over 100,000 subscribers and followers. Now, I teach others just like you how to build your own online business and scale it to a level that allows you to quit their 9-5 and build the life that you want!

    Let's build your dream business together!

    Skillshare is an online learning community based in the United States for people who want to learn from educational videos. The courses, which are not accredited, are only available through paid subscription.
    • language english
    • Training sessions 26
    • duration 1:15:58
    • English subtitles has
    • Release Date 2023/02/15