Blogging Masterclass: Build A Successful Blog In 2023 And Beyond

Focused View

Brad Merrill

3:22:43

9 View

01 Welcome!.mp4

06:41

02 How To Use This Course.mp4

00:53

03 [Foundation] The Mindset Of A Successful Blogger.mp4

05:08

04 [Foundation] Content Strategy & How To Find Your Perfect Niche.mp4

05:49

05 [Foundation] Naming & Branding Your Blog.mp4

03:24

06 [Website] Why You Should Use WordPress For Your Blog.mp4

04:03

07 [Website] What Youll Need To Build A WordPress Site.mp4

03:25

08 [Website] How To Install WordPress In 5 Minutes Or Less.mp4

02:35

09 [Website] Exploring The WordPress Dashboard.mp4

04:44

10 [Website] WordPress Posts & Pages.mp4

01:29

11 [Website] The WordPress Post Editor.mp4

03:57

12 [Website] Customizing Your WordPress Profile.mp4

01:42

13 [Website] Finding & Installing A WordPress Theme.mp4

04:37

14 [Website] How To Customize Your Theme.mp4

01:53

15 [Website] WordPress Plugins.mp4

02:14

16 [Website] Security & Backups.mp4

02:36

17 [Website] Analytics & Data.mp4

01:04

18 [Ideas] Why You Need A Reliable Ideation System.mp4

00:42

19 [Ideas] Creation Begins With Consumption.mp4

02:15

20 [Ideas] Conducting A Brain Dump.mp4

01:09

21 [Ideas] The #1 Tool For Content Research.mp4

02:05

22 [Ideas] Questions Straight From Your Target Audience.mp4

01:33

23 [Ideas] Eavesdropping On Niche Communities.mp4

02:02

24 [Ideas] How Your Existing Audience And Content Can Help You Generate New Ideas.mp4

01:21

25 [Writing] The Importance Of Effective Writing.mp4

02:53

26 [Writing] How To Write Irresistible Headlines.mp4

04:01

27 [Writing] Matching Your Audiences Tone & Vocabulary.mp4

01:45

28 [Writing] Creating Focused Content.mp4

01:23

29 [Writing] How Grammatical Errors Can Cripple Your Efforts.mp4

02:30

30 [Writing] How To Become A Better Writer.mp4

05:37

31 [Content Types] Exploring Various Types Of Content.mp4

00:32

32 [Content Types] How To Create Epic List Content.mp4

02:35

33 [Content Types] Teaching Your Audience With Guides & Tutorials.mp4

02:00

34 [Content Types] Two Approaches To Q&A Content.mp4

01:54

35 [Content Types] Interviews & Profiles.mp4

02:40

36 [Content Types] Where A List Meets An Interview.mp4

02:01

37 [Content Types] How To Write Valuable Reviews & Comparisons.mp4

02:12

38 [Content Types] Working News Into Your Content Strategy.mp4

01:07

39 [Content Types] Creating Valuable Roundups & Resource Lists.mp4

01:03

40 [Content Types] Thought, Opinion, And Controversy.mp4

01:48

41 [Content Types] Statistics & Original Research.mp4

01:29

42 [Content Types] Presenting Complex Data For Visual Learners.mp4

01:25

43 [Content Types] How To Write A Case Study That Turns Readers Into Customers.mp4

03:07

44 [Repurposing] Exploring Alternative Content Formats.mp4

02:25

45 [Repurposing] How To Generate An Infinite Stream Of Fresh Content.mp4

01:26

46 [Repurposing] Watch Me Turn One Video Interview Into More Than A Dozen Pieces Of Content.mp4

04:02

47 [SEO] A Brief Introduction To SEO.mp4

03:24

48 [SEO] Understanding Search Engines.mp4

03:34

49 [SEO] Basic Site Setup For SEO.mp4

03:26

50 [SEO] The Best SEO Plugin For WordPress.mp4

00:56

51 [SEO] Optimizing Your Page Titles.mp4

03:46

52 [SEO] Optimizing Your Meta Descriptions.mp4

01:04

53 [SEO] Themes & Template Settings.mp4

05:13

54 [SEO] Analyzing Your Content.mp4

01:01

55 [SEO] How To Choose The Right Keywords And Create High Ranking Content On Any Topic.mp4

05:21

56 [SEO] Does Keyword Density Matter.mp4

01:53

57 [SEO] Internal Links.mp4

02:09

58 [SEO] Image Optimization.mp4

00:50

59 [Promotion] Why Content Promotion Is Crucial.mp4

00:38

60 [Promotion] Guest Posting & Strategic Collaboration.mp4

01:51

61 [Promotion] A Simple Way To Get Leading Influencers To Share Your Content.mp4

01:44

62 [Promotion] Teasing Your Content On Social Media.mp4

01:48

63 [Promotion] How To Get Your Content Featured In Popular Resource Lists.mp4

01:23

64 [Promotion] Dont Neglect This Free Source Of On Demand Traffic.mp4

01:07

65 [Promotion] How To Promote Your Content In Groups & Niche Communities.mp4

03:01

66 [Promotion] The Most Effective Way To Skyrocket Your Audience Overnight.mp4

04:02

67 [Email] Why Growing An Email List Should Be Your #1 Priority.mp4

02:03

68 [Email] Choosing An Email Marketing Service.mp4

01:26

69 [Email] Incentivizing The Opt In 17 Lead Magnet Ideas.mp4

06:54

70 [Email] Where To Place Opt In Forms On Your Site.mp4

02:05

71 [Email] High Profile Opt In Forms.mp4

02:28

72 [Email] How To Turn Commenters Into Subscribers.mp4

00:56

73 [Email] A Counterintuitive Strategy To Increase Your Conversion Rate.mp4

01:01

74 [Email] Leveraging Social Proof To Grow Your Email List.mp4

01:06

75 [Email] Nurturing Your List The Key To Building Lasting Relationships.mp4

04:04

76 [Monetization] How To Turn Your Blog Into A Business.mp4

01:02

77 [Monetization] The Most Common Way To Monetize A Blog (And Why I Dont Recommend It).mp4

02:54

78 [Monetization] The Best Way To Monetize A Blog Without A Product Of Your Own.mp4

04:22

79 [Monetization] Creating & Selling Your Own Products.mp4

02:24

80 [Monetization] How To Generate Long Term, Recurring Subscription Revenue.mp4

01:47

81 [Monetization] Using Your Blog To Market Your Services.mp4

01:17

82 The Next Steps.mp4

01:27

Description

Brad Merrill has been building things on the web for well over a decade. In 2010, he started a blog about technology and innovation, and in just a couple of years it grew into a large publication with staff and revenue, serving more than half a million monthly readers. His work has been featured on Techmeme and cited by a number of notable blogs and publications, including the Wall Street Journal.

In this course, Brad condenses ten years of trial and error into a simple blueprint designed to help you build a successful blog.

What You'll Learn?

Entrepreneurship
Marketing
Business
Blogging
Digital Publishing
Content Marketing
Content Strategy

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Brad Merrill

Instructor's Courses

Brad Merrill is the CEO of Merrill Media, a modern holding company focused on building independent, scalable businesses at the intersection of technology and media. He is regarded as an expert in his field, teaching business and technology courses to more than 100,000 students and providing marketing training to a number of prominent startups and Fortune 500 companies.Merrill considers himself a passionate creative: he loves creating articles, videos, websites, companies, workflows, and new ideas. He has been creating things on the web since 2007, working on dozens of projects and reaching tens of millions of people in the process.In 2010, Merrill founded VentureBreak, which became a leading source of news about innovation for forward-thinking entrepreneurs, investors, business executives, and interested consumers. Under his leadership, VentureBreak served more than half a million monthly readers, appeared regularly on Techmeme, and found itself cited by a number of notable publications, including the Wall Street Journal. While at the helm, Merrill personally interviewed hundreds of entrepreneurs and industry luminaries, sharing their stories with VentureBreak’s global audience. In 2015, VentureBreak was acquired by the organizer of Europe’s largest technology meetup.Merrill still has his finger on the pulse of the industry as he works to build new properties in today’s evolving media landscape. One such property is GigaPress, a comprehensive source of free resources for WordPress bloggers, creators, and freelancers.In addition to developing authoritative new media brands, Merrill leads mDash, an online education studio that specializes in condensing years of industry experience and extensive research into engaging, digestible online courses for students in more than 180 countries.

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