1-Page Marketing Plan by Allan Dib

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LIT Videobooks and Allan Dib

43:15

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01 - Introduction

01 - Introduction.mp4

04:54

02 - 1. The Before Phase and Selecting Our Target Market

01 - The before phase and selecting our target market.mp4

03:44

03 - 2. Crafting Our Message and Reaching Prospects

01 - Crafting our message and reaching prospects.mp4

09:59

04 - 3. The During Phase and Capturing Leads

01 - The during phase and capturing leads.mp4

03:26

05 - 4. Nurturing Leads and Sales Conversion

01 - Nurturing leads and sales conversion.mp4

07:28

06 - 5. The After Phase and Delivering a World-Class Experience

01 - The after phase and delivering a world-class experience.mp4

05:32

07 - 6. Increasing Customer Lifetime Value and Orchestrating Referrals

01 - Increasing customer lifetime value and orchestrating referrals.mp4

06:30

08 - Conclusion

01 - Conclusion.mp4

01:42

Description

Do you get bogged down in complicated marketing plans? All you need is a single page divided into nine squares. And with that, you’ll lay down your sophisticated marketing plan and take it from nothing to completion in no time. In this course, Allan Dib, author of The 1-Page Marketing Plan, shows you how to acquire new customers and profit from existing ones. Create marketing strategies that are more fitting for small businesses. Learn how to close sales and achieve incredible results on a smaller budget. Whether you’re just starting or a veteran of the market, this course is a great way to develop a plan that will take your marketing to the next level.

This course was created by LIT Videobooks. We are pleased to host this content in our library.

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Marketing Strategy

Digital Marketing

Internet Marketing

Content Marketing

LIT Videobooks and Allan Dib

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Linkedin Learning

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LinkedIn Learning is an American online learning provider. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology and Certifications. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015. Microsoft acquired LinkedIn in December 2016.